Growth Business Analyst

🔥 12 hours ago

🇧🇷 Brazil – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🧐 Business Analyst

👻 Ghost score 11%

infoinfo

🗣️🇧🇷🇵🇹 Portuguese Required

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Logo of Zippi

Zippi

51 - 200 employees

Founded 2018

💳 Fintech

🤝 B2B

🛍️ eCommerce

💰 Series A on 2022-06

Fintech • B2B • eCommerce

Zippi is a financial technology company that offers credit solutions designed specifically for small businesses and independent professionals. Through its app, users can access credit instantly via Pix, with a focus on increasing their working capital and enabling them to handle payments efficiently without the need for traditional credit cards. Zippi’s services emphasize convenience, flexibility, and a growth-oriented approach, allowing businesses to manage their finances with real-time credit access, helping them become more professional and competitive in their fields.

📋 Description

• Own the end-to-end analytics operations for paid media channels, including Meta, Google, and TikTok • Analyze performance, formulate testing hypotheses, and manage the optimization cycle • Be accountable for channel efficiency, pCAC/ROAS, and volume • Structure and lead the analytics setup for new channels, such as Kwai and DSPs • Bring market benchmarks to accelerate decision-making and open new growth opportunities • Build and improve AI agents and automations for paid media analysis and operations • Develop recurring reports, anomaly alerts, and data pulls • Introduce User Acquisition practices and frameworks covering account structure, measurement, incrementality, and the creative lifecycle • Partner with the existing operation, sharing responsibilities while independently owning assigned channels

🎯 Requirements

• Proven experience managing a significant budget in at least one major channel: Meta, Google, TikTok, or DSPs • Track record of scaling investment while maintaining efficiency • Fluency in CAC/pCAC, ROAS, CPM, and CVR at each funnel stage • Ability to independently investigate performance using spreadsheets, SQL, or BI tools • Active use of AI in day-to-day work • Genuine interest in building agents and automations • Willingness to independently own a channel and manage its day-to-day operations • Ability to translate analysis into clear recommendations and support hypotheses with data • Preferred: experience launching new channels such as Kwai, DSPs, or programmatic advertising • Preferred: experience with measurement and incrementality, geo tests, MMM, holdouts, and MMPs such as AppsFlyer or Adjust • Preferred: experience with n8n, Zapier, Python scripting, or building AI agents

🏖️ Benefits

• Highly competitive compensation • Annual learning budget • Health insurance fully paid by Zippi for you and dependents up to 18 years old • For spouses and domestic partners, 50% coverage of the health insurance premium • Childcare assistance for children up to 6 years old • Meal allowance through Caju • Flexible vacation policy • Wellhub and Zenklub • 100% remote work

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