Senior Martech Engineer, Mobile

Job not on LinkedIn

🔥 0 minutes ago

🏄 California – Remote

🏄 California – Remote

💵 $170.8k - $205.7k / year

⏰ Full Time

🟠 Senior

🖥 Software Engineer

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

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Acorns

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2012

💳 Fintech

👥 B2C

Fintech • B2C

Acorns is a financial technology company that helps individuals save and invest their money through a variety of automated features. By using spare change from everyday purchases, Acorns offers a seamless way to start investing with its Round-Ups® feature and expert-built diversified portfolios. The company also provides additional services such as Acorns Later for retirement savings and Acorns Early for children's investment accounts. Acorns offers a smart money app with easy-to-use features designed to grow money skills among users, including a Bitcoin-linked ETF for cautious cryptocurrency exposure and ESG portfolios for sustainable investing. While Acorns is not a bank, it partners with financial institutions to offer Visa™ debit cards as part of their comprehensive financial service offerings.

📋 Description

• Own the technical reliability of marketing instrumentation and integrations for Acorns’ iOS and Android apps • Implement, maintain, and debug attribution, analytics, and engagement SDK integrations • Contribute mobile code for event tracking, identity handling, consent, and deep linking • Define and validate SDK initialization, event sequencing, and login/logout behavior • Investigate missing or duplicate events, incorrect parameters, SDK conflicts, and platform/app-version differences • Partner with Core Client engineers on code reviews, SDK upgrades, release testing, and production fixes • Configure and maintain mobile and web attribution, including attribution windows, reattribution, deduplication, fraud filtering, and SKAdNetwork/AdAttributionKit • Implement and test deep links and deferred deep links for acquisition and lifecycle campaigns • Build and maintain advertising integrations, including conversion APIs, enhanced conversions, affiliate postbacks, and conversion crediting • Partner with Data Engineering to deliver conversion events, audiences, and suppressions through reverse ETL • Investigate and resolve differences between internal conversion data, attribution providers, and ad platforms • Maintain documented marketing event definitions, identifiers, owners, required parameters, and destinations • Ensure anonymous and authenticated activity connects correctly across app SDKs and downstream platforms • Ensure tracking and data delivery respect customer consent • Own integrations across apps, marketing tools, data platforms, and ad platforms, with documented data flows and ownership • Support Lifecycle Marketing with event triggers, personalization, audience delivery, push notifications, and deep links • Partner with platform owners and vendors on technical configuration, administration, and troubleshooting • Validate event payloads and downstream delivery for critical marketing flows before app releases • Automate testing and monitor critical marketing flows for event and delivery issues • Trace events from the app through attribution and ad platforms to diagnose and resolve failures • Scope and deliver instrumentation and integration changes with Marketing, Mobile, and Data Engineering

🎯 Requirements

• 5+ years of software engineering experience, including hands-on mobile development and experience in Martech, adtech, growth engineering, or mobile measurement • Strong production development experience in Swift/iOS, Kotlin/Android, and Flutter, with working familiarity with the other platform • Hands-on experience implementing and maintaining mobile attribution, analytics, or engagement SDKs • Experience with app lifecycle behavior, SDK initialization, identity changes, deep linking, and debugging on physical devices • Experience delivering marketing integrations from app instrumentation through attribution and downstream delivery • Experience with Adjust, RudderStack or Segment, and Hightouch • Strong understanding of SKAdNetwork/AdAttributionKit, ATT, advertising identifiers, and consent requirements • Ability to use device logs, network inspection, API diagnostics, and SQL to investigate events and reconcile data across systems • Experience implementing tests, monitoring, or alerts for instrumentation and integrations • Clear documentation and communication skills, with ability to scope ambiguous problems and drive them to completion across teams • Nice to have: production mobile development experience on both iOS and Android • Nice to have: experience with lifecycle messaging platforms, push notifications, and in-app messaging • Nice to have: familiarity with mobile release processes and automated app testing • Nice to have: warehouse or lakehouse experience, including dbt or Delta Lake • Nice to have: experience with feature flags and remote configuration • Nice to have: familiarity with predictive marketing signals such as pLTV • Nice to have: experience in a regulated environment such as financial services

🏖️ Benefits

• Competitive salary and stock options • Comprehensive benefits package for you and your family • Flexible work location and hours • Paid time off, including vacation, sick time, and parental leave • 401(k) matching • Monthly Acorns account contribution and GoHenry account for your family • Mindfulness and Financial Wellness resources • Headspace and Addition Wealth • Acorns Career Development Program with ongoing training sessions, development plans, development check-ins, and Cornerstone’s online training platform • Roots Leadership Program for Emerging Leaders • Community week onsite gatherings and various virtual events • Optional access to office space in Irvine, CA