Graphic Designer – Performance Creative, Paid Social

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Afina

WebsiteLinkedInAll Job Openings

1 - 10 employees

🛍️ eCommerce

💄 Beauty

🧘 Wellness

eCommerce • Beauty • Wellness

Afina is a direct-to-consumer brand selling filtered showerheads and replacement filters designed to remove chlorine, heavy metals, and other contaminants from shower water to improve skin and hair health. The company markets products (filtered shower heads, replacement filters) with benefits like reduced acne, less frizz, improved scalp health, easy installation, strong water pressure, 90-day returns, and subscription-like replacement guidance (replace filters every 2–3 months). They target consumers concerned with skincare and haircare affected by shower water, promoting higher-quality bathing experience and offering online eCommerce sales.

📋 Description

• Design high-converting static ads for Meta, TikTok, Instagram, and paid social campaigns • Create performance-focused creatives optimized for CTR, hook rate, and conversions • Develop ad variations for rapid testing and iteration • Design graphics for landing pages, email campaigns, Amazon listings, product launches, and promotional campaigns • Collaborate with creative strategists, media buyers, and video editors to build winning campaigns • Turn UGC, testimonials, reviews, and product benefits into compelling visual ads • Research competitor ads and industry trends to identify winning creative styles • Help maintain and evolve Afina’s visual identity across channels • Use AI tools and modern creative workflows to improve speed and output

🎯 Requirements

• 2+ years of graphic design experience for DTC or e-commerce brands • Strong portfolio of paid social ads and performance-focused creative • Experience designing for Meta, TikTok, Instagram, and digital advertising • Strong understanding of direct-response marketing and consumer psychology • Ability to create clean, modern, conversion-focused designs • Fast execution and ability to produce large volumes of creative • Strong understanding of typography, hierarchy, and ad composition • Experience with Photoshop, Illustrator, Figma, Canva, or similar tools • Ability to take feedback and iterate quickly

🏖️ Benefits

• Competitive compensation and performance bonuses • Fully remote and flexible work arrangements • High ownership and direct impact on growth • Fast-paced startup culture with zero bureaucracy • Massive opportunity for growth as the company scales