Marketing Operations Analyst

🔥 8 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🟢 Junior

🟡 Mid-level

📊 Marketing Analyst

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Align Technology

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1997

🏥 Healthcare

🏭 Manufacturing

🧬 Biotechnology

💰 $105M Series D on 2000-06

Healthcare • Manufacturing • Biotechnology

Align Technology is a global medical device company that is changing lives through better smiles. The company reimagines and reinvents orthodontic and restorative treatment delivery for millions of people worldwide with its advanced technology solutions such as the Invisalign® System, the most advanced clear aligner system trusted by approximately 18. 9 million people globally. Align Technology also offers iTero™ intraoral scanners to enhance the dental practice experience by improving clinical precision and patient interaction. As a leading player in its industry, Align Technology is committed to international expansion and strategic growth while fostering a diverse and innovative work culture.

📋 Description

• Generate and maintain weekly, monthly, and quarterly marketing reports to measure performance across marketing channels, identify trends, and support data-driven decision making • Analyze campaign, lead generation, and funnel performance data to provide actionable insights and recommendations for optimization • Support cross-functional operating cadences by preparing reporting, tracking action items, and maintaining visibility into ongoing marketing initiatives • Administer and maintain data orchestration platforms such as RingLead to support lead and account data quality initiatives • Execute and support enrichment programs by leveraging first-party and third-party data sources, intent platforms, AI-powered research tools, and marketing databases • Monitor, audit, and improve CRM and marketing database hygiene to ensure accuracy, completeness, and compliance with established processes • Assist with lead routing, lead scoring, segmentation, and other marketing operations workflows to support efficient lead management • Support the management and optimization of marketing automation platforms, including campaign execution, email deployment, and lifecycle marketing programs • Troubleshoot marketing automation and CRM-related issues while partnering with internal stakeholders to resolve operational challenges • Create and maintain dashboards, reports, and KPI tracking to provide visibility into marketing performance and operational effectiveness • Support the administration and integration of marketing technologies to ensure data integrity and efficient system functionality • Maintain project documentation, workflows, and process guides to support operational consistency and team scalability • Collaborate with marketing, sales, and GTM operations teams to ensure successful execution of marketing programs and operational initiatives • Assist in managing marketing project requests, timelines, and deliverables through Asana and other project management tools • Identify opportunities to improve processes, automate manual tasks, and enhance operational efficiency across the marketing organization

🎯 Requirements

• Bachelor’s degree in business, analytics, finance, economics, marketing, or other relevant field • 2–4 years of experience in Marketing Operations, Marketing Analytics, Demand Generation, Digital Marketing, or other relevant field • Hands-on experience working with CRM and GTM systems (Salesforce required; Pardot, Outreach, and other sales/marketing efficiency tools a plus) • Experience building and maintaining reports, dashboards, and operational metrics for GTM teams • Demonstrated experience partnering cross-functionally with Sales, Marketing, and/or Partner stakeholders • Strong analytical skills with exceptional attention to detail; you notice trends, discrepancies, and risks others may miss • Highly organized with strong project management discipline and the ability to manage multiple priorities simultaneously • Proactive problem-solver who takes ownership and drives initiatives forward with minimal oversight • Clear and confident communicator with the ability to present insights to both technical and non-technical audiences • Comfortable working with complex datasets and translating data into business insights • Advanced proficiency in Excel; strong working knowledge of Salesforce required • Ability to thrive in a fast-paced, high-growth environment with evolving priorities.

🏖️ Benefits

• Healthcare, Dental, and Vision Benefits • Employer Paid Life Insurance and Disability Insurance • EAP - Employee Assistance Program • Pet Insurance • 401(k) Plan with Employer Matching • Competitive Bonus Structure • Home Office Reimbursement • Certification Reimbursement • Personalized Career Coaching • Generous Paid Time Off • Paid Office Closure December 25-January 1 • Vacation Bonus • Summer Hours