Senior Manager – Dazodalibep HCP Launch Marketing

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $149.3k - $202.1k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

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Amgen

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1980

🏥 Healthcare

🧬 Biotechnology

💊 Pharmaceuticals

💰 $28.5G Post-IPO Debt on 2022-12

Healthcare • Biotechnology • Pharmaceuticals

Amgen is a global leader in biotechnology, focusing on the development and commercialization of innovative medicines made from living cells. The company aims to treat serious illnesses, often targeting diseases with limited therapeutic options. Amgen emphasizes scientific innovation and is committed to ethical research, patient safety, and environmental sustainability. It actively engages in clinical trials and is known for its contributions to the fields of cancer treatment and obesity management among others.

📋 Description

• Lead U.S. HCP pre-launch and launch initiatives across personal and non-personal promotional channels • Translate customer insights, clinical evidence, and market dynamics into HCP marketing programs and launch activities • Collaborate with Global Marketing, Medical, Regulatory, Legal, Market Access, Sales, Market Research, Analytics, and other cross-functional partners • Lead unbranded disease education and market-shaping initiatives for Sjögren’s disease • Support localization of brand positioning, HCP campaigns, promotional messaging, customer segmentation, targeting, account prioritization, and customer journeys • Develop and execute branded and unbranded HCP promotional initiatives across websites, digital media, video, email, social, and congress amplification • Develop priority personal promotional materials and field experiences, including ICVAs, leave-behinds, rep-triggered communications, objection-handling resources, and congress materials • Partner with Sales Leadership, Sales Operations, Business Analytics & Insights, and Sales Training to support field engagement and launch readiness • Partner with Regulatory, Legal, and Medical through the promotional review process • Monitor the Sjögren’s treatment landscape, competitors, customer perceptions, and market dynamics • Own high-priority HCP marketing workstreams, including tactical planning, agency partnerships, budgets, timelines, and performance

🎯 Requirements

• Doctorate degree and 2 years of marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization; OR Master’s degree and 4 years of such experience; OR Bachelor’s degree and 6 years of such experience; OR Associate’s degree and 10 years of such experience; OR High school diploma/GED and 12 years of such experience • Strong marketing competence, including marketing strategy, market research, segmentation, brand positioning, and tactical plan development • Demonstrated strength in analytics and measurement, translating data into actionable insights and optimizing media and marketing strategies • Experience working with agencies, media partners, and publishers • Experience marketing in regulated products and/or services, with launch experience strongly preferred • Ability to exercise excellent judgment and uphold high ethical standards in a regulated pharmaceutical environment • Excellent communication skills and ability to influence stakeholders • Ability to build relationships and collaborate across a matrix organization

🏖️ Benefits

• A comprehensive employee benefits package, including a Retirement and Savings Plan with generous company contributions • Group medical, dental and vision coverage • Life and disability insurance • Flexible spending accounts • A discretionary annual bonus program • Stock-based long-term incentives • Award-winning time-off plans • Flexible work models where possible • Career development opportunities • Work/life balance support

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