Staff Product Manager – Mobile Application

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $140k - $157k / year

⏰ Full Time

🔴 Lead

✅ Product Manager

Where this job comes from

Posted on Ancestry's careers page, not through a job board

First seen by Remote Rocketship 0 minutes ago

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Ancestry

1001 - 5000 employees

Founded 1983

💼 Consulting

🏥 Healthcare

📣 Marketing

Consulting • Healthcare • Marketing

Ancestry is a consumer-focused family history company that helps people discover, preserve, and share their family stories through online genealogy tools, historical records, and consumer DNA testing. The company operates a subscription-based platform and eCommerce offerings (such as DNA kits), maintains a large consumer DNA database, and combines technology, data science, and content to power personal discovery and research. Ancestry emphasizes customer experience, diversity and inclusion, and employs global teams across product, engineering, marketing, and science-related roles.

📋 Description

• Lead the cross-functional product roadmap for the Mobile App under the Activate team’s strategy • Convert DNA-first customers into Family History subscribers and streamline early user conversion flows • Build and refine high-converting Bridges experiences connecting DNA Matches and Origins to family tree building and record exploration • Support building and delivery of native mobile subscription and checkout architecture • Increase In-App Mobile GSA conversion volume, repeat 30-day product usage, and long-term retention • Establish product vision and an 18–24 month roadmap for native mobile experiences • Align senior product leadership, engineering, design, marketing, analytics, and adjacent product teams around shared outcomes and priorities • Establish quantitative success metrics and guardrail metrics to evaluate and optimize native app performance • Leverage user research, A/B testing, and behavioral data to solve user pain points and reduce cognitive friction • Advocate for the voice of the mobile customer

🎯 Requirements

• 5+ years (or equivalent) of Product Management experience in consumer-facing (B2C) digital products • Proven experience building and shipping features for native mobile applications (iOS/Android) • Hands-on experience improving native mobile onboarding, paywall, or subscription flows to drive conversion • Track record of optimizing conversion funnels, running experiments, and guiding users across multi-product portfolios or freemium/trial experiences • Proficient with data analytics tools • Experience defining feature-level KPIs • Experience setting up A/B tests • Ability to synthesize quantitative data with qualitative research to inform roadmap prioritization • Demonstrated capability to collaborate with engineering, design, and analytics partners • Ability to navigate technical dependencies and clearly communicate progress to product management leadership • Good understanding of the native mobile development lifecycle • Understanding of app store release processes • Understanding of mobile UX patterns • Understanding of agile workflows • Curiosity and passion for genomics, personal identity, storytelling, and family history • Background check required for job offers

🏖️ Benefits

• Eligibility for bonus • Equity • Comprehensive health benefits • Dental benefits • Vision benefits • Location-flexible work approach: nearest office, home, or hybrid, subject to location restrictions • Reasonable accommodations for qualified individuals with disabilities

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