Growth Marketing Lead

🔥 37 minutes ago

🇺🇸 United States – Remote

💵 $130k - $180k / year

⏰ Full Time

🟠 Senior

📈 Growth Marketing

👻 Ghost score 0%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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ArcHouse

WebsiteLinkedInAll Job Openings

2 - 10 employees

🏥 Healthcare

☁️ SaaS

🤝 B2B

Healthcare • SaaS • B2B

ArcHouse is a software-as-a-service platform (operated by HospiceMatch, Inc. d/b/a ArcHouse) that streamlines referral-to-admission workflows for home-based care providers, including hospice, palliative care, and home health agencies. The platform centralizes referrals from fax, email, EHRs, portals and phone; automates insurance eligibility checks, medical-record retrieval, consent/e-signature collection, and other manual intake steps; and provides unified intake, collaboration tools, and analytics to help intake teams track SLAs, conversion rates, and bottlenecks. ArcHouse is positioned as a B2B tool for healthcare organizations to reduce time from referral to admission and improve intake efficiency.

📋 Description

• Own and execute ArcHouse's full marketing function across brand, content, demand generation, and events • Drive outbound-aligned marketing supporting the GTM team with targeted campaigns and materials • Develop thought leadership content positioning ArcHouse as a trusted voice in hospice, palliative, and care-at-home • Capture and tell customer stories through case studies, testimonials, and proof points • Plan and execute conference sponsorships, booths, and hosted events • Track and report marketing performance, focusing on pipeline and awareness • Use performance data and audience insights to improve content effectiveness • Build repeatable systems and production processes to increase impact and efficiency • Partner with founders and the GTM team on messaging, campaigns, and market positioning • Report directly to the founders

🎯 Requirements

• 5+ years of experience in content marketing, audience development, creator media, social media, or related fields • Excellent writing and editing skills • Video and/or audio experience and fluency is a bonus • Experience owning a marketing function end-to-end at a B2B SaaS startup • Healthcare experience is a strong plus; hospice, palliative, or home health experience is a significant differentiator • Do not delegate original thinking or creativity to AI; use AI to automate operational work • Exceptional writing and creative thinking skills • Genuine interest in healthcare and improving care for patients and families at the end of life • Ability to use data and audience insights to guide decisions • Track record of operating independently, managing projects, and delivering high-quality work • Proven ability to build inbound and outbound marketing programs from scratch • Comfortable running events, including logistics, sponsorships, and on-the-ground execution • SEO and AEO knowledge is a plus • Legally eligible to work in the US

🏖️ Benefits

• Equity • Health, dental, and vision insurance • Fully remote work environment • Setup stipend • Unlimited PTO • Regular team events and off-sites

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