Field Marketing Manager

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Arctic Wolf

1001 - 5000 employees

Founded 2012

The cybersecurity industry has an effectiveness problem. Every year new technologies, vendors, and solutions emerge, and yet despite this constant innovation we continue to see high profile breaches in the headlines. All organizations know they need better security, but the dizzying array of options leave resource-constrained IT and security leaders wondering how to proceed. At Arctic Wolf, our mission is to End Cyber Risk through effective security operations. To achieve this, we believe that organizations must do three key things:

📋 Description

• Create quarterly marketing plans that generate demand and increase funnel velocity in the assigned territory • Engage with sales teams to coordinate, communicate, and maximize the impact of marketing initiatives • Research, design, and coordinate regional and partner events, including planning, logistics, content development, delivery, and post-event follow-up • Develop a methodology to collect, share, field, and prioritize insights for the corporate marketing team • Collaborate with top-tier channel partners to develop customer-base opportunity programs • Evaluate and negotiate with vendors and project manage vendor relations • Manage and balance assigned field and partner marketing budgets • Evaluate results against goals and use learnings to drive improvement • Communicate field-level insights to the broader marketing team to optimize messaging, programs, and tactics • Collaborate with regional account teams, account executives, account representatives, and channel partners

🎯 Requirements

• 5–7 years of proven experience in B2B field or partner marketing • Ability to leverage marketing automation tools, project management software, and Salesforce • Knowledge of the B2B marketplace, channel partner ecosystems, and field marketing methodologies • Strong analytical skills and ability to measure program effectiveness and extract actionable insights • Demonstrated ability to build effective working relationships with sales leaders and sales team members • Deep understanding of the marketing/sales funnel and methods to achieve opportunity targets • Experience working for a cloud services/security technology company with a mid-market focus is a plus • Positive, high-energy, team-focused, collaborative attitude • Background checks are required • May require authorization to receive software or technology controlled under U.S. export control laws and regulations • Candidates interviewing remotely are expected to be on camera during all video interviews • Bachelor's degree in Marketing, Business, English, or Communications

🏖️ Benefits

• Equity for all employees • Flexible time off and paid volunteer days • 401k match • Training and career development programs • Comprehensive private benefits plan including medical, mental health, dental, disability, life and AD&D, and value-added services • Robust Employee Assistance Program (EAP) with mental health services • Fertility support and paid parental leave • Variable incentive compensation • New hire equity grants • Comprehensive benefits package

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