Senior Marketing Specialist

🔥 0 minutes ago

🌵 Arizona, California, +2 more states – Remote

🌵 Arizona – Remote 🏄 California – Remote 🎰 Nevada – Remote ☕ Washington – Remote

⏰ Full Time

🟠 Senior

🎡 Marketing

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arrivia

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 1997

✈️ Travel

🛍️ eCommerce

📣 Marketing

Travel • eCommerce • Marketing

arrivia is a travel company that provides travel loyalty, booking, and marketing solutions targeted at consumer-facing companies. Their mission is to enhance travel experiences for individuals, offering services like cruises and vacation planning to help partners deliver exceptional value and uncover new revenue streams. With a global presence and a dedicated team, arrivia aims to create memorable travel experiences for their members and clients.

📋 Description

• Create, build, and optimize automated and promotional emails in Marketo and the CMS • Own member journeys from onboarding through re-engagement • Translate product and offer launches into member communications • Deliver high-volume promotional campaigns on tight turnarounds • Segment campaigns by member preference, demographics, and behavior • Use Marketo or comparable tools to streamline workflows and reduce manual steps • Measure performance, identify trends, and apply insights to future optimization • Identify underperforming areas and improve them proactively • Partner cross-functionally with sales, operations, and other teams to maintain a seamless customer journey • Use AI tools for content creation, audience analysis, and campaign optimization

🎯 Requirements

• 5+ years of marketing experience • Deep, hands-on email marketing expertise • Experience across lifecycle, product, and promotional marketing • 2 to 5 years of experience with Marketo or comparable marketing automation software is a significant advantage • B2C experience preferred; B2B background welcome as an addition • Strong analytical skills and data-driven decision-making • Excellent written and verbal communication • Proven cross-functional collaboration and relationship-building experience • Ability to work in a fast-paced, high-volume environment with quick turnarounds • Leadership qualities, initiative, and a proactive mindset • Travel or cruise industry experience is a plus, not a requirement

🏖️ Benefits

• Unlimited PTO • Exclusive employee travel rates • Travel discounts through arrivia programs • Medical, dental, and vision insurance • 401(k) with company participation