Paid Search Manager

🔥 0 minutes ago

🌽 Illinois – Remote

🌽 Illinois – Remote

💵 $120k - $135k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

👻 Ghost score 0%

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Atticor

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2025

⚖️ Legal

🤖 Artificial Intelligence

☁️ SaaS

Legal • Artificial Intelligence • SaaS

Atticor is an AI-powered legal services platform redefining how lawyers deliver justice to injured people. It provides a technology and operational backbone that handles the complex machinery of modern legal practice — case management, medical records tracking, accounting, marketing, and other operational workflows — so lawyers can focus on legal practice. Built by legal entrepreneurs experienced in mass-claims litigation, Atticor offers a Case Acquisition Engine, Decision Infrastructure, Agentic AI Workflow & Operations, and an institutional-grade backbone; its platform capabilities have supported over 1. 5 million clients and generated over $3 billion in gross recoveries.

📋 Description

• Own end-to-end paid search strategy across Google Ads, Local Services Ads, and Bing Ads for multiple brands and markets • Build, monitor, and optimize campaigns to achieve lead-volume, cost-per-lead, and signed-case efficiency goals • Use keyword, audience, and creative testing frameworks to improve quality and conversion performance • Develop and maintain negative keyword lists and segmentation strategies • Manage and optimize Local Services Ads, including profile health, dispute management, and budget pacing • Collaborate with external paid search agencies and hold them accountable to performance goals, testing cadence, and spend efficiency • Audit campaigns for strategic alignment and technical excellence, including bidding, ad copy, extensions, and tracking • Facilitate weekly performance reviews and quarterly business reviews with agency partners • Consolidate agency insights into unified dashboards and performance reports • Collaborate with analytics, BI, and marketing teams on attribution, tracking, and offline conversion imports • Partner with the creative team on ad copy and landing-page variants optimized for lead quality • Contribute to budgeting, forecasting, and media-mix planning across DMAs and practice areas • Identify and implement automation or AI-driven bidding solutions • Drive continuous improvement in cost-per-lead and signed-client efficiency • Maintain a documented testing and optimization roadmap with measurable outcomes • Integrate offline and downstream metrics into paid search optimization

🎯 Requirements

• 5+ years of experience in Paid Search or Performance Marketing • Proven success managing high-value lead generation campaigns • Expert-level proficiency in Google Ads, Bing Ads, and Local Services Ads • Deep familiarity with tracking, attribution, and CRM integrations, including GA4, CallRail, Salesforce, HubSpot, or similar • Strong analytical and Excel/Sheets skills • Exceptional communication and vendor-management skills • Google Ads and/or Bing Ads certifications strongly preferred • Experience in legal, financial, healthcare, or other high-CPL verticals preferred • Candidates in the Chicagoland area who can easily visit the Chicago office are a plus

🏖️ Benefits

• Year-end discretionary bonus • Benefits • Remote work arrangement

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