Managing Strategist, Paid Media

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🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $90k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

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Authentic

WebsiteLinkedInAll Job Openings

11 - 50 employees

🤝 Non-profit

🤝 B2B

Marketing • Non-profit • B2B

Authentic is a digital marketing and fundraising agency dedicated to creating lasting and inclusive change. They collaborate with clients to build award-winning online programs and fundraising campaigns tailored for purpose-driven causes. Authentic has raised over $562 million for progressive campaigns and non-profit organizations through strategic, ethical, and effective online fundraising. They specialize in digital paid media, creative content, logo and branding, and mobile messaging, aiming to engage audiences and drive impactful results. The agency is recognized for its diverse team and its success in helping clients achieve high win rates in electoral campaigns.

📋 Description

• Act as the advertising lead for a significant number of large clients and work alongside client leads, managers, and other departments to develop advertising strategies that maximize our clients’ online fundraising and engagement • Manage employees within the department and contribute to making improvements to the department. That includes conducting reviews, being responsible for employees’ development, making recommendations about raises/promotions, discipline, etc. • Lead on setting best practices for ad copy and developing innovative advertising strategies for clients. • Brainstorm and develop creative ideas for our clients, write, fact-check, and proofread content. • Ensure all content is rooted in the authentic and honest voice of the client, and that each program is unique to each client • Set up and track ads and advertising spend in Facebook Ads Manager, Google Ads, Switchboard, Scale to Win, and other advertising and texting platforms as needed • Optimize digital ads in advertising platforms and report on results • Contribute to a collaborative culture that helps improve our work product • Produce professional memos and maintain internal and external reporting • Work with designers, email strategists, and vendor partners to meet your client’s needs as necessary • Lead on client communications, producing professional reports and memos • Respond to topics in real-time by assisting in drafting ads in response to news stories that are breaking fast • Brainstorm creative ideas for our clients, fact check, and proofread content before it goes out from a client • Be on top of digital trends and new tools so that we can make cutting-edge recommendations to our clients based on best practices • Perform other duties as needed

🎯 Requirements

• Knowledge of the issues and a passion for electing Democratic candidates and advancing the progressive movement • Experience executing large-scale digital advertising programs for campaigns and causes • Deep knowledge of advertising platforms like Facebook and Google Ads, texting platforms like Switchboard, and CRMs like NGP and ActionKit • Ability to plan and execute advertising campaigns for clients including regular campaign tracking and in-platform optimizing • Demonstrated experience of creating and setting strategy for a client • Proven effective written and verbal communication skills • Experience and/or training managing and/or mentoring • Proven ability to handle multiple tasks, work well under pressure, and meet tight deadlines • Extensive experience in client management, copywriting, and digital ad campaigns • Proficient computer skills and familiarity with Google Sheets/Microsoft Excel and the necessary attention to detail that comes with it • Able to work extended hours when needed/for rapid response moments • Eager to learn and self-educate • Committed to getting things right – pays close attention to detail in all areas of work and doesn’t stop trying • Support for progressive values and commitment to building a safe and diverse workplace where people from all walks of life can contribute and advance the movement

🏖️ Benefits

• 100% employer covered health insurance • 401K with employer contribution • flexible vacation and sick leave • Generous paid parental leave & dependent care benefits • Flexible telecommute and remote work policies • Monthly phone reimbursement • Wellness benefits • Mental health benefits • Commuter benefits • Home office stipend or local hot desk • Student loan repayment assistance • And more!