Senior Manager, Revenue Marketing, Water Infrastructure – Forma Design

🔥 16 hours ago

🌵 Arizona, Colorado, +2 more states – Remote

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💵 $124k - $221.4k / year

⏰ Full Time

🟠 Senior

💹 Revenue Operations

👻 Ghost score 0%

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Logo of Autodesk

Autodesk

10,000+ employees

Founded 1982

🏗️ Construction

🏭 Manufacturing

💼 Consulting

Construction • Manufacturing • Consulting

Autodesk is a global leader in software for designers, engineers, builders, and creators. The company provides a comprehensive suite of design and engineering applications including popular products like AutoCAD, Revit, and 3ds Max. Through its Design and Make Platform, Autodesk empowers professionals across various industries to design, visualize, and manage projects efficiently, facilitating innovation and sustainability in architecture, engineering, construction, and manufacturing.

📋 Description

• Lead, coach, and develop a high-performing Revenue Marketing team spanning Demand Generation, Account-Based Marketing, and Field Marketing • Own the integrated Revenue Marketing strategy for the Water Infrastructure and Forma Design product portfolios • Lead multi-channel Demand Generation strategy and execution across paid media, paid social, email and nurture, webinars, content syndication, digital programs, retargeting, and other acquisition and conversion channels • Lead Account-Based Marketing strategy and execution, including account prioritization, intent and engagement signals, targeted and personalized experiences, and priority-account programs • Oversee Field Marketing and customer engagement programs, including industry events, executive programs, roundtables, regional activations, partner programs, and other customer and prospect experiences • Partner with Sales leadership and frontline Sales teams on account, segment, territory, and pipeline priorities • Create shared accountability for lead follow-up, account engagement, opportunity progression, and revenue outcomes • Partner with Marketing Operations and Analytics to improve marketing automation, lead management, funnel performance, attribution, reporting, and measurement • Use campaign, account, pipeline, revenue, and ROI insights to optimize programs and guide investment decisions • Manage budgets, agencies, and external partners

🎯 Requirements

• 8+ years of B2B marketing experience in Demand Generation, Revenue Marketing, Integrated Marketing, or related disciplines • 3+ years of direct people management experience • Strong Demand Generation experience, including multi-channel digital marketing, paid media, email and nurture marketing, marketing automation, lead management, and funnel optimization • Demonstrated experience developing and executing Account-Based Marketing and Field Marketing strategies • Experience engaging priority accounts, customers, and complex buying groups • Proven ability to partner with Sales leaders and Sales teams • Track record of developing integrated marketing programs with measurable engagement, pipeline, and revenue impact • Experience with marketing automation, CRM, ABM, analytics, and related revenue technology platforms • Preferred: experience supporting enterprise or strategic-account Sales motions and complex B2B customer journeys • Preferred: experience leading marketing programs across multiple regions • Preferred: experience marketing technology solutions within construction, infrastructure, water, architecture, engineering, design, or adjacent industries • Preferred: experience managing agencies and external marketing partners

🏖️ Benefits

• Annual cash bonuses may be included • Commissions may be included for sales roles • Stock grants may be included • Comprehensive benefits package • Health and financial benefits • Time away benefits • Everyday wellness benefits • In-person onboarding and/or in-person ID verification may be provided/required

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