VP, Brand Strategy – DTC

Job not on LinkedIn

🔥 28 minutes ago

🇺🇸 United States – Remote

💵 $170k - $215k / year

⏰ Full Time

🔴 Lead

💃 Brand Manager

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 5%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Avalere

WebsiteLinkedInAll Job Openings

201 - 500 employees

🏥 Healthcare

🛡️ Insurance

⚖️ Legal

Healthcare • Insurance • Legal

Avalere is a healthcare consulting firm founded in 2000, partnered with leading life sciences companies, health plans, providers, and investors. It provides objective analysis, balanced insights, and innovative, data-driven solutions to complex healthcare challenges. Avalere specializes in services such as market access, HEOR, patient-centered research, implementation science, evaluation, and due diligence. It operates as part of Avalere Health, dedicating efforts to help clients in the life sciences, health plans, providers, and private equity sectors to anticipate and adapt to industry trends. The firm offers insights into federal and state healthcare policies and aids clients in adapting to changes in the legislative and regulatory environment.

📋 Description

• Act as a strategic partner to clients to solve business challenges • Offer proactive solutions and provoke out-of-the-box thinking • Act as a brand steward • Own discovery and development of brand and product strategy, including go-to-market, business, and creative strategy • Lead client meetings and workshops supporting strategic foundations, competitive strategy, brand innovation, and experience • Partner with engagement strategy to translate brand value proposition into a desired experience • Partner with clients and creative teams to identify target audience needs, unique value propositions, and supporting reasons to believe • Lead qualitative and quantitative research and insights projects • Ensure activations and executions reflect and pull through brand strategy principles • Diagnose misalignment and offer solutions • Support SVP, Strategy in developing and expanding capabilities

🎯 Requirements

• Bachelor’s degree in Marketing/Advertising, Communications, Psychology, Anthropology, Sociology, Statistics, or related field • 10+ years’ experience in a healthcare/pharmaceutical advertising agency environment • Experience with professional DTC or patient marketing • Ability to develop targeted, transformative insights • Brand strategy, go-to-market strategy, business strategy, and creative strategy experience • Experience leading qualitative and quantitative research and insights projects • Strategic storytelling and critical thinking skills • Ability to collaborate with strategy, account, creative, and scientific teams

🏖️ Benefits

• 401K plan with an employer match contribution up to 4% (immediately vested) • Life insurance • Disability coverage • Medical, dental, and vision plans • Flexible working arrangements, including hybrid and remote work • Option to work from anywhere across the globe two weeks each year • 20 vacation days • One personal well-being day • 9 public holidays • Gifted end-of-year holidays • Early Summer Friday finish in June, July, and August • Free counselling through employee assistance program • Personalized health support • Enhanced maternity, paternity, family leave, and fertility policies • Continuous professional development opportunities • On-demand training and support • Global mobility opportunities across the business • Employee Network Groups • Dedicated social opportunities and resources for homeworkers • Regular career conversations • Opportunity for global, cross-capability career moves