Senior Manager, Content Programming & Discovery

🔥 0 minutes ago

⚔️ Virginia – Remote

⚔️ Virginia – Remote

💵 $85k - $100k / year

⏰ Full Time

🟠 Senior

👨🏼‍💻 Content Manager

👻 Ghost score 1%

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AVIXA

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 1939

💼 Consulting

📣 Marketing

🥽 AR/VR

Consulting • Marketing • AR/VR

AVIXA is the Audiovisual and Integrated Experience Association that focuses on how audiovisual technology enhances communication and user experiences. They offer various training programs, certifications, and a membership community to support professionals in the audiovisual industry. AVIXA also provides insights into market intelligence and trends within the pro AV sector through articles, events, and specialized training.

📋 Description

• Lead editorial strategy, content intelligence, and programming direction across AVIXA’s priority platforms • Use analytics, search behavior, industry trends, competitive analysis, and audience insights to guide coverage, publishing channels, and organizational goals • Plan, publish, and optimize digital programming across priority websites and channels • Review performance data, market trends, search demand, and live-content opportunities, then adjust programming • Manage one staff member focused on community development and audience engagement • Set priorities and quality expectations, provide feedback and coaching, and coordinate workload and resources • Translate audience insights, SEO and AEO research, competitive analysis, and strategic priorities into editorial briefs, content calendars, content themes, programming recommendations, and distribution guidance • Guide content optimization for discovery, usefulness, engagement, conversion paths, SEO, AEO, and audience relevance • Establish and manage standards, tools, reporting cadence, and workflows for search, SEO, AEO, analytics, and audience intelligence • Apply insights internationally in regionally relevant, cost-effective ways, especially in markets connected to AVIXA events • Serve as content and discovery subject matter expert for the digital product team • Provide recommendations on programming workflows, user experience, SEO, AEO, and cross-functional integrations • Collaborate with social media, communications, and community teams to drive audience engagement and amplification • Identify and cultivate content partnerships with industry, event, and adjacent-market media organizations • Represent AVIXA at occasional industry and association events, with primarily domestic and some global travel as required

🎯 Requirements

• Proven experience as a managing editor, digital content manager, audience-development lead, or comparable role with responsibility for editorial planning, digital publishing, and cross-functional execution • Demonstrated skill in digital content development, SEO, AEO, content optimization, and audience development • Ability to monitor industry news, emerging trends, competitor activity, and adjacent markets, and translate those signals into timely editorial recommendations • Exceptional copywriting and editing ability • Experience setting expectations, coaching staff, and developing freelance contributors • Strong written and spoken English skills; additional language comprehension or fluency is a welcome plus • Experience with CMS and digital publishing platforms such as Storyblok, WordPress, Drupal, Brightspot, or Arc • Experience integrating data into daily editorial decisions and using analytics platforms such as Amplitude, Google Analytics, Parse.ly, or Chartbeat • Ability to build trust, communicate clearly, and influence decisions across teams without direct authority • Ability to prioritize competing requests, meet publishing deadlines, and maintain quality across multiple channels and stakeholders • Bachelor’s degree helpful but not required • Minimum five years of progressively responsible experience in digital content, editorial management, audience development, or a related field • Proficiency with CMS and digital publishing platforms, web analytics and reporting tools, keyword and search-research tools, and standard collaboration and productivity software • Editorial judgment, strategic prioritization, stakeholder influence, clear communication, and ability to translate audience and performance insights into actionable recommendations

🏖️ Benefits

• Full benefits • Manager-level annual incentive bonus program • Generous PTO and holiday time off • Flexible working hours • Option for a Compressed Work Week (9/75 work week, or every other Friday off) • Medical benefits • Dental benefits • Vision benefits • 401k plan with company matching • Pet insurance • Learning and career development opportunities • Education assistance

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