
10,000+ employees
Founded 1999
đĽ Healthcare
âď¸ Healthcare Insurance
Healthcare ⢠Healthcare Insurance
Banner Health is a leading healthcare system committed to making healthcare easier through comprehensive patient services and resources. They provide a safe place for care with services ranging from emergency and urgent care, imaging, and surgery centers to maternity and hospice care. Banner Health also offers telehealth options to ensure access to healthcare, regardless of location. They support athletes through Banner Orthopedics & Sports Medicine and have been recognized for exceptional patient care. With advanced digital tools, they aim to manage healthcare seamlessly for their patients.
đĽ 0 minutes ago
đľ Arizona â Remote
đľ $35 - $58 / hour
â° Full Time
đ Senior
đ Copywriter
đŚ H1B Visa Sponsor
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10,000+ employees
Founded 1999
đĽ Healthcare
âď¸ Healthcare Insurance
Healthcare ⢠Healthcare Insurance
Banner Health is a leading healthcare system committed to making healthcare easier through comprehensive patient services and resources. They provide a safe place for care with services ranging from emergency and urgent care, imaging, and surgery centers to maternity and hospice care. Banner Health also offers telehealth options to ensure access to healthcare, regardless of location. They support athletes through Banner Orthopedics & Sports Medicine and have been recognized for exceptional patient care. With advanced digital tools, they aim to manage healthcare seamlessly for their patients.
⢠Review, edit, and approve written content across websites, blogs, email campaigns, video scripts, social media, print, paid media, podcasts, landing pages, and other marketing materials ⢠Adapt writing style, voice, and tone for different audiences, channels, and formats while maintaining Banner Health brand standards ⢠Ensure copy meets content briefs, strategic requirements, audience needs, and business goals ⢠Fact-check health-related content with physician leaders, clinical SMEs, and stakeholders ⢠Translate complex medical and clinical information into clear, accessible consumer language ⢠Incorporate SEO/AEO/GEO best practices, target keywords, meta descriptions, headers, and search optimization guidelines ⢠Ensure content follows brand standards, style guides, governance frameworks, and healthcare marketing regulations including HIPAA, FDA, and FTC requirements ⢠Partner with Brand creative teams on integrated written, visual, and multimedia content ⢠Manage multiple editing assignments, deadlines, priorities, review cycles, and stakeholder communications ⢠Apply editorial feedback and performance insights to improve content ⢠Support Content Engine workflows, production timelines, process improvements, and content governance updates ⢠Manage content requests and production workflows through Adobe Workfront
⢠Bachelor's degree in English, Journalism, Communications, Marketing, or related field ⢠7+ years of professional writing or editing experience in marketing, content marketing, publishing, or related field ⢠Portfolio demonstrating versatility across web, email, social media, long-form articles, scripts, and other content types ⢠Exceptional writing, editing, and proofreading skills ⢠Strong command of grammar, style, and AP/Chicago style guidelines ⢠Ability to adapt voice, tone, and style for different audiences, channels, and content formats ⢠Experience writing for consumer audiences and translating complex information into clear, accessible language ⢠Strong research skills and ability to quickly learn and write about new topics ⢠Knowledge of SEO/AEO/GEO content best practices ⢠Experience working with subject matter experts and incorporating technical or clinical feedback ⢠Ability to manage multiple writing projects and meet deadlines in a fast-paced environment ⢠Strong collaboration and communication skills in a matrixed team environment ⢠Proficiency in Microsoft Office Suite (Word, PowerPoint, Excel) ⢠Comfort learning content management, project management, and collaboration tools, including Workfront ⢠Attention to detail and commitment to accuracy and quality ⢠Preferred: healthcare or regulated industry experience; health or medical consumer content experience; HIPAA, FDA, and FTC compliance knowledge; CMS, DAM, and agile content production familiarity; content performance metrics; multimedia scriptwriting; agency experience; relevant certifications
⢠Comprehensive benefit package for all benefit-eligible positions ⢠Total rewards package ⢠Banner Health benefits and career opportunities ⢠Drug-free work environment
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