Senior Copywriter, Performance Creative

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Logo of dentsu Austria

dentsu Austria

51 - 200 employees

Founded 1900

📣 Marketing

📱 Media

🏢 Enterprise

Marketing • Media • Enterprise

dentsu Austria is a part of the Dentsu Group, serving as an integrated growth and transformation partner to leading organizations worldwide. The company focuses on pushing the boundaries of business transformation and sustainable growth, providing world-class services and integrated solutions. Dentsu Austria is committed to innovating and creating experiences that enrich every business, with a strong emphasis on research, analysis, and media trends. By leveraging their global network of innovators, they strive to simplify complexities and drive impactful outcomes for brands, people, and society.

📋 Description

• Create conceptual yet performance-driven copy for paid social, display, email, OLV, and landing pages • Satisfy clients’ branding requirements • Develop on-brand creative activations rooted in audience strategies across channels • Partner with teams to create concepts that enhance response strategies and achieve client goals • Apply audience insights, strategic frameworks, and direct response best practices • Create relevant content for unique audiences • Stay current with trends and technologies including DCO, Content Velocity, Dynamic Video, and Modular Content Systems • Present work internally and to clients • Build client relationships

🎯 Requirements

• Minimum 3 years of copywriting experience in creative advertising and performance creative • Bachelor’s degree in advertising, marketing, or related field required; equivalent relevant experience accepted in lieu of degree • Experience writing for Direct Mail, Online Display, Email, Social, and Digital Experiences including video • Working knowledge of web usability/accessibility, advertising technologies, and development methods • Brand development experience • Must be US-based • Eastern Timezone preferred • W2 on payroll only

🏖️ Benefits

• Temporary employees are eligible for paid holidays in accordance with dentsu policy • Safe and sick time

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