Product Marketing Associate, Clinical & Pharmacy Platform

Job not on LinkedIn

🔥 44 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🟢 Junior

🟡 Mid-level

🎁 Product Marketing

🚫👨‍🎓 No degree required

Where this job comes from

Posted on Bask Health's careers page, not through a job board

First seen by Remote Rocketship 44 minutes ago

Logo of Bask Health

Bask Health

11 - 50 employees

🏥 Healthcare

💼 Consulting

📦 Logistics

💰 Pre Seed Round on 2022-05

Healthcare • Consulting • Logistics

Bask Health is a robust platform providing a comprehensive suite of customizable telehealth solutions. It offers tools such as a questionnaire builder, patient portals, and pharmacy fulfillment services, all secured with strong encryption and HIPAA-compliance. Bask Health seamlessly integrates telehealth and e-commerce, enabling streamlined patient care from consultation to delivery. The platform supports entrepreneurs, doctors, and developers by offering scalable no-code solutions that enhance user experience and business growth. With its nationwide pharmacy network, Bask Health empowers businesses to efficiently manage prescriptions, patient data, and order fulfillment across the entire digital health landscape.

📋 Description

• Support product marketing initiatives for Bask Health's clinical and pharmacy platform. • Assist with product positioning, messaging, product descriptions, feature summaries, launch announcements, presentations, and sales enablement materials. • Translate clinical and pharmacy software functionality into clear customer benefits. • Support messaging for patient intake, questionnaires, electronic medical records, clinical workflows, pharmacy integrations, and prescription routing. • Collaborate with product managers, engineers, pharmacy operations, sales, customer success, and other stakeholders. • Gather accurate product and workflow information and coordinate technical and operational reviews of sensitive claims. • Track launch deliverables, deadlines, stakeholder feedback, and product marketing performance indicators. • Conduct competitive research on telehealth, healthcare technology, pharmacy software, and infrastructure providers. • Organize research into summaries and competitive comparison documents. • Gather customer insights and recurring questions from sales and customer success teams. • Support customer onboarding, product education, tutorials, guides, demonstrations, and workflow walkthroughs. • Support website and landing page content for clinical and pharmacy capabilities. • Maintain product marketing documentation, messaging libraries, launch resources, research notes, and internal product communications. • Review marketing materials for accuracy, clarity, and consistency. • Recommend improvements to product messaging and customer education materials.

🎯 Requirements

• Approximately 1–2 years of relevant experience in marketing, product marketing, healthcare technology, communications, or related work, including internships or contract experience. • Strong written communication skills. • Ability to create clear, well-organized customer-facing content. • Interest in healthcare technology, software products, and product marketing. • Basic understanding of marketing principles and customer messaging. • Ability to learn complex software functionality and explain it clearly. • Experience conducting research and organizing findings. • Strong attention to detail and accuracy. • Good organizational and time management skills. • Ability to manage multiple assignments and deadlines. • Comfortable working with spreadsheets, presentations, and written documents. • Ability to communicate professionally with different stakeholders. • Strong analytical thinking and problem-solving skills. • Willingness to ask questions and seek clarification when needed. • Ability to incorporate feedback and improve work. • Comfortable collaborating with cross-functional teams. • Ability to work independently on assigned projects. • Interest in understanding customer needs and operational challenges. • Familiarity with B2B SaaS concepts or willingness to learn. • Ability to organize information and maintain documentation. • Strong initiative and ownership of assigned responsibilities. • Adaptability in a changing software environment. • Ability to learn new tools and processes quickly. • Commitment to producing accurate, high-quality work. • Willingness to learn healthcare-related terminology and operational workflows.

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