Senior Product Marketing Manager, Monetization

Job not on LinkedIn

🔥 4 hours ago

🇺🇸 United States – Remote

⏰ Full Time

🟠 Senior

🎁 Product Marketing

👻 Ghost score 25%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.Why this score:

• Just posted.
• Jobs at this company usually fill in 60 days.
• 102 open roles for a team of 16.
• No salary listed.

Apply Now

Find Similar Remote Jobs

Bask Health

WebsiteLinkedInAll Job Openings

11 - 50 employees

🏥 Healthcare

💼 Consulting

📦 Logistics

💰 Pre Seed Round on 2022-05

Healthcare • Consulting • Logistics

Bask Health is a robust platform providing a comprehensive suite of customizable telehealth solutions. It offers tools such as a questionnaire builder, patient portals, and pharmacy fulfillment services, all secured with strong encryption and HIPAA-compliance. Bask Health seamlessly integrates telehealth and e-commerce, enabling streamlined patient care from consultation to delivery. The platform supports entrepreneurs, doctors, and developers by offering scalable no-code solutions that enhance user experience and business growth. With its nationwide pharmacy network, Bask Health empowers businesses to efficiently manage prescriptions, patient data, and order fulfillment across the entire digital health landscape.

📋 Description

• Own product marketing strategy for Bask Health's monetization-related capabilities and commercial offerings • Develop positioning and messaging for SaaS pricing and packaging • Create value propositions for product offerings and customer segments • Translate commercial product functionality into customer benefits • Develop messaging frameworks for subscription and monetization capabilities • Support go-to-market strategies for new product packages and approved commercial offerings • Partner with product managers on monetization-related roadmaps • Collaborate with revenue operations and finance on commercial messaging and approved pricing • Support positioning for billing, subscriptions, and related platform functionality • Develop messaging for upgrades, expansion opportunities, and additional product capabilities • Conduct customer, market, and competitive research • Analyze customer feedback, purchasing motivations, conversion, adoption, and expansion trends • Research competitor pricing models, packaging approaches, and commercial positioning • Develop competitive differentiation materials, pricing guides, product comparisons, and sales enablement resources • Partner with sales to improve product value conversations and address commercial objections • Collaborate with customer success on upgrade and expansion messaging • Develop customer education materials for subscription and billing features • Support website, landing page, acquisition, and conversion messaging • Communicate approved packaging and commercial offering changes • Coordinate launch communications for monetization-related product releases • Establish consistent terminology across product and customer touchpoints • Define launch and messaging performance metrics • Present monetization-focused strategies and recommendations to leadership

🎯 Requirements

• 5+ years of professional product marketing experience, preferably within B2B SaaS, subscription software, or technology companies • Demonstrated experience developing product positioning and messaging • Experience supporting SaaS pricing, packaging, or monetization initiatives • Proven ability to lead go-to-market strategies and product launches • Strong understanding of SaaS business models and subscription-based products • Familiarity with pricing and packaging concepts • Ability to communicate complex commercial offerings clearly • Experience developing differentiated product value propositions • Strong understanding of customer acquisition and expansion journeys • Experience conducting customer, market, and competitive research • Ability to analyze customer feedback and purchasing motivations • Experience creating sales enablement and commercial product materials • Strong written communication and storytelling skills • Experience collaborating with product managers and technical stakeholders • Ability to work effectively with revenue operations and finance teams • Experience partnering with sales and customer success teams • Strong analytical and strategic thinking skills • Familiarity with product marketing performance metrics • Ability to interpret conversion, adoption, and expansion trends • Experience managing multiple cross-functional initiatives • Excellent presentation and stakeholder communication abilities • Strong organizational and project management skills • Ability to work independently and take ownership of deliverables • Strong attention to detail when communicating pricing and commercial terms • Comfortable working in a product-focused, rapidly evolving software environment • Nice to Have: Product marketing experience at a subscription-based SaaS company • Nice to Have: Experience marketing billing or subscription management software • Nice to Have: Familiarity with Stripe Billing or similar subscription infrastructure • Nice to Have: Understanding of SaaS pricing and packaging research • Nice to Have: Experience supporting pricing experiments or packaging changes • Nice to Have: Familiarity with value-based pricing concepts • Nice to Have: Experience developing product tier comparisons and upgrade messaging • Nice to Have: Understanding of product-led growth strategies • Nice to Have: Experience supporting free trial or self-service conversion initiatives • Nice to Have: Familiarity with SaaS revenue metrics such as MRR, ARR, ARPU, and expansion revenue • Nice to Have: Experience working with revenue operations teams • Nice to Have: Understanding of customer lifecycle marketing • Nice to Have: Experience supporting upsell and cross-sell initiatives • Nice to Have: Familiarity with e-commerce or merchant enablement platforms • Nice to Have: Experience marketing software to entrepreneurs or small businesses • Nice to Have: Understanding of direct-to-consumer business models • Nice to Have: Experience positioning white-label SaaS products • Nice to Have: Familiarity with telehealth technology or healthcare commerce • Nice to Have: Experience conducting competitive pricing and packaging research • Nice to Have: Experience developing product marketing processes in a growing technology company

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Upload Resume