Technical Product Marketing Manager, AI & Data

Job not on LinkedIn

🔥 13 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎁 Product Marketing

👻 Ghost score 25%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.Why this score:

• Just posted.
• Jobs at this company usually fill in 60 days.
• 102 open roles for a team of 16.
• No salary listed.

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Bask Health

WebsiteLinkedInAll Job Openings

11 - 50 employees

🏥 Healthcare

💼 Consulting

📦 Logistics

💰 Pre Seed Round on 2022-05

Healthcare • Consulting • Logistics

Bask Health is a robust platform providing a comprehensive suite of customizable telehealth solutions. It offers tools such as a questionnaire builder, patient portals, and pharmacy fulfillment services, all secured with strong encryption and HIPAA-compliance. Bask Health seamlessly integrates telehealth and e-commerce, enabling streamlined patient care from consultation to delivery. The platform supports entrepreneurs, doctors, and developers by offering scalable no-code solutions that enhance user experience and business growth. With its nationwide pharmacy network, Bask Health empowers businesses to efficiently manage prescriptions, patient data, and order fulfillment across the entire digital health landscape.

📋 Description

• Develop positioning and messaging for Bask Health's AI and data capabilities. • Translate technical AI and analytics functionality into clear customer benefits. • Create messaging frameworks and value propositions for technical products. • Support go-to-market planning for AI-enabled and data-related features. • Coordinate technical product launch activities across internal teams. • Partner with product managers to understand feature functionality and customer needs. • Collaborate with AI engineers to validate technical product information. • Work with data stakeholders to understand analytics capabilities and supported use cases. • Develop messaging for AI-powered product experiences and workflow automation. • Support positioning for business intelligence and data exploration capabilities. • Create customer-facing explanations of AI functionality, limitations, and appropriate use cases. • Develop messaging for conversational analytics capabilities, including BaskQL where applicable. • Conduct customer research to understand AI adoption needs and technical concerns. • Gather customer insights from sales and customer success teams. • Research competing AI-enabled SaaS platforms and analytics products. • Maintain competitive positioning and technical differentiation materials. • Develop technical product presentations, feature overviews, and sales enablement resources. • Create messaging that addresses common technical questions and objections. • Support website and landing page content for AI and data capabilities. • Partner with customer success teams on technical product education and adoption. • Develop tutorials and educational materials for new AI and analytics features. • Support customer onboarding communications for relevant technical capabilities. • Coordinate technical reviews of customer-facing product claims. • Help maintain consistent AI and data terminology across communications. • Track product launch deliverables and coordinate stakeholder feedback. • Help define and measure technical product marketing performance indicators. • Analyze customer feedback and feature adoption trends. • Recommend improvements to technical product messaging and educational materials.

🎯 Requirements

• 3+ years of professional experience in product marketing, preferably within B2B SaaS, AI software, analytics platforms, or technical technology companies. • Experience developing positioning and messaging for technical software products. • Familiarity with go-to-market planning and product launches. • Strong understanding of B2B SaaS products and customer journeys. • Working knowledge of AI-enabled software and common technical limitations. • Familiarity with analytics, data intelligence, or workflow automation products. • Ability to learn complex technical functionality and explain it clearly. • Experience creating technical product marketing and sales enablement materials. • Strong written communication and technical storytelling skills. • Experience conducting customer or market research. • Ability to identify customer needs and technical purchasing considerations. • Familiarity with competitive research and product differentiation. • Experience collaborating with product managers and engineers. • Ability to work effectively with technical stakeholders. • Experience partnering with sales or customer success teams. • Strong organizational and project management skills. • Ability to manage multiple deliverables and deadlines. • Experience developing customer-facing technical product materials. • Familiarity with product onboarding and adoption concepts. • Ability to incorporate customer feedback into messaging improvements. • Strong attention to detail and commitment to accurate technical communication. • Comfortable working independently while collaborating across teams. • Strong analytical thinking and problem-solving skills. • Ability to communicate technical concepts to nontechnical audiences. • Comfortable working in a rapidly evolving software environment. • Nice to have: Product marketing experience at an AI or machine learning software company. • Nice to have: Experience marketing analytics or business intelligence products. • Nice to have: Familiarity with large language models and generative AI applications. • Nice to have: Understanding of AI agents and workflow automation. • Nice to have: Experience positioning conversational analytics or natural-language data tools. • Nice to have: Familiarity with retrieval-augmented generation and AI-assisted search. • Nice to have: Understanding of AI evaluation, reliability, and quality considerations. • Nice to have: Experience working with APIs and technical integrations. • Nice to have: Familiarity with SQL and structured data concepts. • Nice to have: Experience marketing developer tools or technical SaaS platforms. • Nice to have: Understanding of product-led growth strategies. • Nice to have: Experience developing AI product demonstrations or tutorials. • Nice to have: Familiarity with technical customer onboarding and adoption programs. • Nice to have: Experience supporting sales teams with technical competitive comparisons. • Nice to have: Understanding of data privacy, security, and responsible AI communication. • Nice to have: Experience working with healthcare technology or telehealth platforms. • Nice to have: Familiarity with operational analytics and merchant intelligence tools. • Nice to have: Experience marketing white-label or embedded software products. • Nice to have: Experience supporting technical product launches in growing companies. • Nice to have: Familiarity with AI-assisted software development workflows.

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