Regional Marketing Leader

Job not on LinkedIn

🔥 4 minutes ago

🇺🇸 United States – Remote

💵 $110k - $120k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

👻 Ghost score 0%

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Logo of Brown & Brown Insurance

Brown & Brown Insurance

10,000+ employees

Founded 1939

💸 Finance

🛡️ Insurance

Finance • Insurance

Brown & Brown Insurance is one of the largest independent insurance brokerages globally, providing a comprehensive range of risk management solutions. Established in 1939, the company offers personal and business insurance, employee benefits, and various national programs. Brown & Brown is committed to diversity, inclusion, and belonging, fostering a culture that values talent and experience. With over 500 locations, the company is well-positioned to meet the diverse needs of its clientele and is listed on the New York Stock Exchange under the ticker BRO. The firm's strategic focus on mergers and acquisitions highlights its disciplined growth strategy.

📋 Description

• Develop and execute scalable regional marketing programs supporting new business growth, retention, cross-sell, and pipeline development. • Partner with regional leadership and sales teams to identify market-specific opportunities, priorities, and campaigns aligned with enterprise goals. • Localize and deploy national marketing initiatives within regional markets under established national guardrails. • Lead Centers of Influence (COI) and new business marketing programs. • Develop carrier partnership marketing strategy and enablement. • Lead prospect marketing and demand generation programs. • Design scalable, repeatable national programs for deployment across regions. • Establish frameworks and best practices for regional adoption. • Partner with national and regional stakeholders to ensure execution and adoption. • Analyze campaign performance and regional marketing metrics, providing insights, recommendations, and ROI reporting. • Use consolidated KPI dashboards to assess performance, inform prioritization, and guide resource allocation with the marketing operations team. • Maintain alignment across marketing objectives, budgets, workstreams, and regional priorities.

🎯 Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field. • 7+ years of experience in B2B marketing, preferably in insurance or financial services industry. • Ability to write and communicate effectively and professionally across multiple mediums including digital, social, and print. • Proficiency in full Microsoft Office suite, especially with PowerPoint. • Proficiency and knowledge of marketing systems and social media platforms for business utilization, with LinkedIn, Facebook, and Instagram. • Experience with HubSpot is a plus.

🏖️ Benefits

• Medical/Rx • Dental • Vision • Life Insurance • Disability Insurance • ESPP • 401k • Student Loan Assistance • Tuition Reimbursement • Free Mental Health & Enhanced Advocacy Services • Paid Time Off • Holidays • Preferred Partner Discounts

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