eCommerce Retail Media Manager

🕒 September 23

🌽 Illinois, New York – Remote

infoinfo

💵 $90k - $125k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🛍️ E-commerce

Where this job comes from

Posted on Beech-Nut Nutrition Company's careers page, not through a job board

First seen by Remote Rocketship September 23

Logo of Beech-Nut Nutrition Company

Beech-Nut Nutrition Company

201 - 500 employees

🍽️ Food & Beverage

👥 B2C

Food & Beverage • B2C

Beech-Nut Nutrition Company is a U. S. maker of natural and organic baby foods and toddler snacks, producing purees in glass jars, pouches, and age-stage snacks for infants and toddlers. The company emphasizes food safety and quality through its Gentle Cooking™ process and Three-Branch Guarantee (produce → process → product), performs ingredient and finished-product testing (including heavy metals), and holds Clean Label Project® recognition; its products are WIC and SNAP eligible and sold through major retailers and online. Beech-Nut focuses on real-food ingredients, nutrition education for parents, and wide flavor variety across feeding stages.

📋 Description

• Develop and execute annual retail media strategies and investment plans, including budget allocation by customer, brand and product segment • Manage retail media campaigns across Walmart Connect, Amazon Ads, Roundel, Kroger Precision Marketing, Instacart Ads and emerging retail media networks • Analyze campaign performance, sales results and digital penetration metrics to optimize investments and drive profitable growth • Improve digital shelf visibility, search performance, product discoverability, content effectiveness and conversion across retailer platforms • Lead testing of new ad formats, targeting strategies, retail media capabilities and emerging channels • Partner with Marketing on products, messaging and creative assets aligned with brand and business objectives • Collaborate with Sales on Joint Business Planning and customer growth initiatives • Manage retail media partners and advertising agency relationships • Monitor category trends, competitive activity and retailer innovations • Own creative strategy, briefs and delivery to the advertising agency; connect weekly with the agency on strategy, performance and results • Oversee retail media budgets, forecasting, billing, invoice reconciliation and investment tracking • Develop performance dashboards and KPIs and deliver regular business updates, insights and strategic recommendations to leadership • Serve as the internal subject matter expert on retail media, eCommerce advertising and digital commerce best practices

🎯 Requirements

• Bachelor’s Degree in Marketing, Business or other related fields • 5+ years of experience in Retail Media, eCommerce Marketing, Digital Marketing, Shopper Marketing, or Media Planning • Minimum of 3 years’ experience working with Walmart Connect, Roundel and Amazon Ads • Hands-on experience in WMC Ad Center, Amazon Ads or similar highly preferred • Experience within Consumer Packaged Goods (CPG), Food & Beverage, Retail, or eCommerce environments preferred • Understanding of digital shelf optimization and omnichannel commerce • Strong strategic thinking combined with hands-on execution • Consumer-first mindset with deep understanding of modern family, parenting and snacking behaviors • Analytical and financial acumen • Strong communication and presentation skills

🏖️ Benefits

• Medical, dental, vision and prescription coverage for you and your dependents • Life and long-term disability coverage • Flexible spending account and health savings account • Paid vacation and holidays • New York State paid sick time • 401(k) retirement benefits with 4% company match • Tuition assistance • Professional development and training opportunities • Access to on-site amenities • Opportunities to volunteer and support the local community • Generous maternity/paternity benefits • Take your child’s 1st birthday off • Take your birthday off each year • Baby food coupon program until your child’s 2nd birthday • Service Awards • On-site fitness center • On-site Café • On-site Company Store • Private on-site Mother’s Room to support nursing mothers and pumping needs at work

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