Director of Display Advertising – B2A

Job not on LinkedIn

🔥 0 minutes ago

🚗 Michigan – Remote

infoinfo

⏰ Full Time

🔴 Lead

👔 Director

Where this job comes from

Posted on Benzinga's careers page, not through a job board

First seen by Remote Rocketship 0 minutes ago

Logo of Benzinga

Benzinga

51 - 200 employees

Founded 2010

📱 Media

💸 Finance

💰 $3M Venture Round on 2016-09

Media • Finance

Benzinga is a financial media company that provides real-time news, data, and insights about the financial markets. It caters to both individual investors and institutions, offering tools and resources to help them make informed investment decisions. Benzinga focuses on delivering actionable information and analysis on stocks, options, and other financial instruments.

📋 Description

• Own end-to-end execution of advertising display campaigns, including trafficking, targeting, QA, pacing, optimization, reporting, and delivery • Manage advertising-controlled display inventory, including forecasting, availability, allocation, and campaign feasibility • Own day-to-day Google Ad Manager administration and maintain campaign and inventory configurations • Manage the AdOps specialist team and operational execution of programmatic display, including deals, inventory setup, monitoring, and troubleshooting • Partner with Yield on programmatic monetization, inventory allocation, demand integrations, and inventory-impacting changes • Identify and troubleshoot campaign, tracking, inventory, and AdTech issues, coordinating with Yield, Product, and Engineering • Partner with Advertising Sales and Account Management on campaign feasibility, inventory constraints, targeting capabilities, and delivery risks • Work with the VP of Operations & Client Services and Operations Support team to maintain scalable workflows, SOPs, reporting, reconciliation, and campaign-support processes • Identify opportunities for automation and operational efficiencies • Monitor display performance, inventory utilization, campaign volume, and operational capacity

🎯 Requirements

• 2+ years of experience in digital advertising operations, publisher Ad Ops, programmatic operations, or a related field • Functional knowledge of Google Ad Manager and direct display campaign management • Strong understanding of programmatic advertising, inventory management, SSPs, targeting, tracking, and publisher AdTech • Experience troubleshooting campaign delivery and advertising technology issues • Strong analytical, organizational, and cross-functional communication skills • Ability to independently manage strategic operational responsibilities and hands-on campaign execution • High agency and strong ownership mindset • Ability to independently assess competing priorities, make sound judgment calls, and proactively drive work forward

🏖️ Benefits

• Full-time employment

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