iGaming Web Content Writer

🔥 2 minutes ago

🏖️ New Jersey – Remote

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💵 $61.8k - $82.3k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

✏️ Content Writer

🦅 H1B Visa Sponsor

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👻 Ghost score 0%

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BetMGM

501 - 1000 employees

Founded 2018

💼 Consulting

📣 Marketing

✈️ Travel

💰 $25.1k Seed Round on 2022-10

Consulting • Marketing • Travel

BetMGM is the exclusive sports betting partner to MGM Resorts nationwide, offering both online and physical casino gaming experiences. As a leader in online casino and poker gaming, BetMGM also collaborates with sister brands such as Borgata Online and PartyCasino. The company is committed to fostering an inclusive workplace and emphasizes responsible gambling practices, ensuring a sustainable and enjoyable gaming environment for its customers.

📋 Description

• Research and write blog content on casino and iGaming topics • Produce a steady volume of SEO-driven content supporting BetMGM’s organic search strategy and broader content goals • Write and publish a minimum of 20 in-depth blog articles per month • Develop shorter articles addressing targeted user search queries or providing timely coverage of BetMGM and MGM Resorts casino events • Create keyword-focused page copy • Contribute to one-off digital content projects such as video scripts, interactive tools, and related initiatives • Develop strategic content initiatives around premium casino game launches • Participate in strategic planning to amplify existing content and promote pillar company initiatives • Fulfill copy requests from teams inside or outside digital marketing, including CRM and partnerships • Cooperate with the social media team to leverage popular or trending content • Partner with the SEO Analyst to optimize new or existing blog articles and maximize organic exposure • Align with external partners like TMI on important content development projects • Identify topics for casino digital PR-led activities • Assist with operational tasks including data entry, sourcing photos, editing, and presentation decks

🎯 Requirements

• Three years minimum experience in a professional role writing high-quality content within the gaming industry, specifically under the Casino or iGaming vertical, is required • Expertise in the US online casino space is preferred • Journalism, English, or another relevant field • Must be proficient in AP Stylebook • Minimum three years of experience publishing in WordPress • Beginner-to-intermediate SEO knowledge is preferred, including basic understanding of keyword research, optimization, and internal linking practices • Experience working in large organizations, coordinating, and liaising with multiple departments and stakeholders • Strong communication skills and the ability to effectively manage timelines and priority of projects over several internal teams • Experience presenting online and in person • Basic knowledge of Google Analytics preferred • Good communication, analytics, project management, writing, copywriting, article ideation, and organizational skills • Excellent analytical, proactive, and communication skills with a data-driven mindset • Ability to maintain a professional demeanor and desire to continuously improve and develop professionally • Willingness to learn and/or familiarity with AI tools and platforms is a plus • Basic photo editing skills using tools like BeFunky and/or Photoshop are a plus • Must possess legal authorization to work for the company in the U.S. without immigration sponsorship • Must comply with applicable gaming licensing requirements and responsible gambling policies • Must be able to stand or sit and operate computers and other technological devices for extended periods of time

🏖️ Benefits

• Medical, Dental, Vision, Life, and Disability Insurance • 401(k) with company match • Pre-tax spending accounts including health care FSA and commuter savings • Flexible paid time off • Professional development reimbursement and ongoing skills training opportunities • Employee resource groups • Swag, ticket giveaways, and more! • Performance-based bonus plan

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