Key Account Manager, Wholesale

🕒 July 31

🇺🇸 United States – Remote

💵 $90k - $110k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

💰 Account Manager

🦅 H1B Visa Sponsor

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Logo of Black Rifle Coffee Company

Black Rifle Coffee Company

501 - 1000 employees

Founded 2014

🍽️ Food & Beverage

📣 Marketing

🛒 Retail

Food & Beverage • Marketing • Retail

Black Rifle Coffee Company is a premium coffee company known for its high-quality coffee products including light, medium, and dark roasts. The company offers a wide range of coffee-related products, including bags, K-Cups, and ready-to-drink options, as well as a variety of merchandise like apparel and gear. In addition, Black Rifle Coffee Company engages with its community through memberships and subscriptions, delivering exclusive coffee selections to members of the Coffee Club. The company is also involved in partnerships and collaborations with organizations such as the UFC, and it supports military and veteran communities through promotional savings and initiatives.

📋 Description

• Drive profitable growth across assigned grocery customers, broker partners, and wholesale distributors • Lead customer relationships and translate BRCC's growth strategy into customer-specific plans • Develop annual business plans and multi-year growth strategies • Lead line reviews, promotional planning, and distribution initiatives • Expand distribution, shelf presence, and core product categories • Manage trade spending, promotional investments, pricing, customer agreements, and customer profitability • Identify risks and performance gaps and develop actionable plans to improve execution, distribution, and sales performance • Collaborate with sales and marketing partners on marketing strategies and activity sets • Provide leadership with a clear view of business performance and a roadmap for future growth • Travel for division visits, wholesaler buying shows, broker meetings, line reviews, customer planning sessions, and food shows

🎯 Requirements

• Minimum 3+ years of sales or key account management experience within Consumer Packaged Goods (CPG) preferred • Proven experience managing broker and wholesaler relationships, including UNFI, SpartanNash, C&S, AWG, or KeHE • Experience driving accountability, negotiating customer agreements, and growing distribution • Strong understanding of grocery retail operations, including pricing, trade spending, promotional planning, customer profitability, and Joint Business Planning (JBP) • Ability to analyze sales performance, customer P&Ls, and market trends to develop actionable growth strategies • Strong Excel, analytical, presentation, and relationship management skills required • Bachelor's degree in Business or a related field, or equivalent combination of education and professional experience • Ability to travel 40–50%, including division visits, wholesaler buying shows, broker meetings, line reviews, customer planning sessions, and at least one major food show annually • Ability to work long hours, weekends, and nights as required by events • Ability to uphold the stress of traveling • Regular, predictable attendance required • Ability to work in a confined area and sit at a computer terminal for extended periods • Ability to perform light to moderate lifting • Ability to stand, sit, talk, hear, and use hands and fingers to operate computer and telephone keyboards • Close vision required due to computer work

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