Sales Manager, Distribution

🔥 13 hours ago

🔔 Pennsylvania – Remote

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⏰ Full Time

🟡 Mid-level

🟠 Senior

🔗 Supply Chain

🦅 H1B Visa Sponsor

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👻 Ghost score 10%

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Logo of Black Rifle Coffee Company

Black Rifle Coffee Company

501 - 1000 employees

Founded 2014

🍽️ Food & Beverage

📣 Marketing

🛒 Retail

Food & Beverage • Marketing • Retail

Black Rifle Coffee Company is a premium coffee company known for its high-quality coffee products including light, medium, and dark roasts. The company offers a wide range of coffee-related products, including bags, K-Cups, and ready-to-drink options, as well as a variety of merchandise like apparel and gear. In addition, Black Rifle Coffee Company engages with its community through memberships and subscriptions, delivering exclusive coffee selections to members of the Coffee Club. The company is also involved in partnerships and collaborations with organizations such as the UFC, and it supports military and veteran communities through promotional savings and initiatives.

📋 Description

• Manage relationships with assigned distributor partners as the primary contact for planning, performance, and issue resolution • Identify, prospect, and secure new customer and distributor opportunities • Develop relationships and commercial plans that expand BRCC’s market presence and drive profitable revenue growth • Administer distributor agreements and establish expectations for pricing, inventory, service levels, reporting, and market execution • Monitor revenue, distribution, velocity, inventory, out-of-stocks, profitability, and other key performance indicators • Identify distribution gaps, underserved markets, and route-to-market opportunities • Partner with Sales on customer plans, product launches, promotional programs, and distribution goals • Lead recurring distributor business reviews, maintain performance scorecards, and establish corrective actions • Support forecasting, budgeting, and financial planning by evaluating distributor margins, fees, trade investments, and cost-to-serve • Collaborate with Supply Chain, Demand Planning, Finance, Customer Service, Marketing, and Sales Operations to resolve execution and fulfillment challenges • Lead distributor negotiations and support commercial agreements • Maintain forecasts, account activity, opportunities, and performance updates in BRCC’s CRM and reporting systems • Travel at least 50% in the designated territory for market rides, store visits, and distributor meetings

🎯 Requirements

• Five or more years of experience in sales, distribution, route-to-market, account management, or a related commercial function • Experience working with distributors, wholesalers, brokers, or multi-tier distribution networks • CPG, food and beverage, coffee, energy, convenience, grocery, or related channel experience strongly preferred • Demonstrated experience managing distributor performance and building productive long-term partnerships • Experience negotiating and executing commercial contracts or distributor agreements • Working knowledge of customer P&Ls, distributor economics, pricing, margins, trade spend, and cost-to-serve • Experience using data to identify distribution gaps, evaluate performance, and develop commercial recommendations • Bachelor’s degree in Business, Sales, Supply Chain, Finance, or a related field preferred • Ideal candidates will reside in Pennsylvania and travel within the designated territory • Ability to work long hours and weekend and night shifts for events as required • Ability to meet physical requirements including standing, sitting, talking, hearing, computer and telephone keyboard use, reaching, stooping, kneeling, light to moderate lifting, and extended computer use • Ability to withstand the stress of traveling • Regular, predictable attendance required • Ability to work in a confined area

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