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Category Manager

🔥 0 minutes ago

🦀 Maryland – Remote

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💵 $110k - $120k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🛒 Procurement

👻 Ghost score 0%

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Logo of Body Art Alliance

Body Art Alliance

201 - 500 employees

💄 Beauty

🏭 Manufacturing

🤝 B2B

Beauty • Manufacturing • B2B

Body Art Alliance is a company that develops and supplies products and brands for the body art industry, focused on tattooing, permanent makeup (cosmetic), and body jewelry. Their offerings span the full tattoo and body-art process from pre-procedure to post-care and include products and solutions for artists, business owners, and enthusiasts. The company emphasizes innovation, safety and quality, is artist-led, highlights 30+ years of manufacturing experience in body jewelry, and describes a global reach with multiple brands and partners.

📋 Description

• Develop and execute comprehensive category strategies driving revenue growth, market share, and profitability • Create and manage short- and long-term category roadmaps • Define brand-specific strategies for Anatometal, NeoMetal, Tilum, Painful Pleasures, and future portfolio brands • Identify category expansion, assortment growth, new product development, and market differentiation opportunities • Serve as internal subject matter expert on body jewelry, piercing trends, customer behavior, and competitive activity • Build business cases and strategic recommendations for product launches, assortment expansion, and portfolio investments • Drive end-to-end product development from concept through commercialization • Lead development of new products, collections, materials, finishes, exclusive designs, and innovation initiatives • Develop product briefs covering customer needs, market opportunity, pricing, materials, design, technical specifications, and competitive positioning • Lead category participation in the NPDI process and monitor product performance post-launch • Conduct market research and analyze customer needs, trends, competitors, pricing, launches, and positioning • Represent BAA at industry events, trade shows, conferences, and professional association gatherings • Build relationships with professional piercers, studio owners, distributors, and industry influencers • Ensure product offerings align with ASTM, ISO, APP, and applicable standards and guidelines • Manage the full product lifecycle and optimize category assortments, pricing, inventory productivity, and customer satisfaction • Manage large SKU portfolios and drive SKU rationalization • Collaborate cross-functionally with Product Development, Manufacturing, Operations, Supply Chain, Inventory Planning, Marketing, Ecommerce, Sales, Finance, and Executive Leadership • Support launches through merchandising, promotional planning, content creation, and go-to-market execution • Ensure accurate product listings, specifications, technical information, imagery, and educational content • Develop product education, brand training, and customer-facing content • Support Sales with category insights, product knowledge, competitive positioning, and customer training • Analyze customer purchasing behavior, sales trends, feedback, and product performance data • Establish and monitor category KPIs, performance metrics, growth targets, ROI, and accountability • Prepare and present category reviews, business updates, and strategic recommendations to leadership • Identify trends, risks, and opportunities through data analysis and translate findings into actionable plans

🎯 Requirements

• Bachelor's degree in Business, Marketing, Merchandising, Product Development, or a related field • 5 to 8+ years of experience in Category Management, Product Management, Merchandising, Product Development, Brand Management, or a related discipline • Proven experience developing and executing successful category growth strategies • Strong business acumen with the ability to translate data into actionable business decisions • Advanced analytical capabilities with proficiency in Microsoft Excel and business intelligence tools such as Power BI • Exceptional communication, presentation, and relationship-building skills • Strong project management skills with the ability to manage multiple priorities simultaneously • Demonstrated success working cross-functionally in a fast-paced environment • Experience partnering with vendors, manufacturers, and external stakeholders • Preferred: experience within professional body jewelry, piercing, jewelry, fashion accessories, or adjacent specialty consumer product industries • Preferred: knowledge of implant-grade materials, ASTM standards, ISO certifications, and APP guidelines • Preferred: experience managing large SKU portfolios and complex product assortments • Preferred: experience with product lifecycle management, NPDI processes, and commercialization strategies • Preferred: familiarity with ecommerce, wholesale distribution, and omnichannel retail environments • Preferred: experience working with ERP, PLM, or product management systems • MBA or advanced degree is a plus

🏖️ Benefits

• Collaborative environment where creativity, innovation, accountability, and continuous improvement are valued • Opportunity to influence products used by professional artists and piercers around the world • Opportunity to contribute to category-defining innovations • Opportunity to work alongside passionate industry experts

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