Digital Growth & Acquisition Marketing Manager

Job not on LinkedIn

🔥 2 hours ago

☕ Washington – Remote

☕ Washington – Remote

💵 $28 - $34 / hour

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Growth Marketing

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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BPCS, Comprehensive marketing solutions, ltd.

WebsiteLinkedInAll Job Openings

1 - 10 employees

💼 Consulting

📣 Marketing

Consulting • Marketing

BPCS, Comprehensive marketing solutions, ltd. is a marketing agency founded in 2015 by four friends and experienced advertising professionals. The company offers integrated marketing, business consulting, advertising, and marketing strategies. Positioned as a 'big little agency,' BPCS combines the resources of larger firms with the personal touch and commitment of smaller agencies, providing responsive and dedicated services to meet complex marketing challenges.

📋 Description

• Develop and manage digital acquisition strategies across paid media, organic search, AI-driven search, and web conversion • Own multichannel paid-media campaigns across Google Ads, Meta, LinkedIn, YouTube, and X • Monitor budgets, pacing, bids, audiences, creative performance, and acquisition efficiency • Optimize campaigns against CPC, CPA, cost per qualified lead, qualified sessions, and conversion rate • Build and maintain a testing roadmap covering audiences, bids, creative, offers, messaging, and landing pages • Lead technical SEO initiatives involving indexation, metadata, internal linking, structured data, and schema markup • Develop and implement answer-engine and generative-engine optimization strategies • Partner with content teams on search-informed briefs, Q&A content, schema recommendations, and intent maps • Collaborate with web teams on landing-page and conversion experiments • Maintain campaign tagging, UTM standards, attribution practices, and funnel measurement • Partner with marketing operations to improve dashboards, reporting, and data integrity • Analyze performance trends and provide weekly recommendations and recurring strategic performance reviews • Support digital amplification of events, partnerships, account-based marketing, and other acquisition programs • Identify opportunities to scale growth efficiently within limited budgets and resources

🎯 Requirements

• 5+ years of hands-on experience in growth marketing, performance marketing, digital acquisition, or demand generation • Direct experience managing multichannel paid-media campaigns and budgets • Proficiency with major digital advertising platforms such as Google Ads, Meta, LinkedIn, and YouTube • Strong understanding of CPC, CPA, conversion rate, cost per qualified lead, attribution, and funnel performance • Hands-on technical SEO experience, including metadata, indexation, structured data, and schema markup • Current knowledge of AEO, GEO, AI search, or generative-search discoverability practices • Experience developing and executing website conversion-optimization programs • Experience planning and evaluating A/B tests involving landing pages, messaging, creative, or audiences • Strong analytical skills and ability to turn campaign data into clear optimization decisions • Experience maintaining UTMs, tagging standards, attribution integrity, and marketing-performance reporting • Ability to independently manage multiple channels, experiments, and stakeholder relationships

🏖️ Benefits

• Medical, dental, and vision coverage • Flexible Spending Account (FSA) • 401(k) retirement plan • Competitive paid time off • Parental leave • Professional growth and development opportunities