Director, Growth Marketing

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🔥 0 minutes ago

🍂 Massachusetts – Remote

🍂 Massachusetts – Remote

⏰ Full Time

🔴 Lead

🎯 Chief Marketing Officer (CMO)

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ButterCMS 🧈

WebsiteLinkedInAll Job Openings

11 - 50 employees

💼 Consulting

📣 Marketing

☁️ SaaS

Consulting • Marketing • SaaS

ButterCMS is a leading content management system (CMS) designed for developers, marketers, and enterprises. It provides a seamless, headless CMS solution with a fast API and comprehensive marketing dashboard, allowing users to manage and scale their websites, e-commerce sites, and mobile apps efficiently. ButterCMS offers customization, a media library, integrations, multi-site management, AI tools for content creation, and migration tools for moving content from other platforms. With a focus on enhancing productivity and customer experience, it empowers marketing teams to control content while allowing developers to focus on building robust components. It supports multiple tech stacks, offering starter projects, developer tools, and a global content API, and is highly rated for its ease of use and support. The company aims to boost engagement and drive revenue through agile content iteration and seamless collaboration.

📋 Description

• Own the integrated content campaign strategy, linked to the broader growth marketing strategy • Drive high-quality conversations and product adoption across Tiugo’s portfolio of brands, predominantly through integrated campaigns • Translate product capabilities into engaging content across formats, channels, and tactics • Implement an enterprise content system at scale to efficiently create and distribute content to the ideal customer profile • Fuel growth marketing efforts with content optimized for every stage of the customer journey • Partner with product leaders, sales, and builders to create technically credible and business-relevant content • Define and drive measurement and concrete ROI across campaigns and revenue-related metrics

🎯 Requirements

• 7+ years of creating and leading digital content efforts at companies • Proven track record of generating high-quality demand with senior decision makers and leaders • High bar for excellent content across effective channels and formats • Ability to build systems that efficiently hit or exceed growth targets • Expertise in digital channels including LLMs, Meta, YouTube, Search, TikTok, and Reddit • High degree of comfort on video and creating content independently • Experience partnering with technical product leaders and builders • Ability to ensure content is credible, deep, and technically accurate

🏖️ Benefits

• Extra paid leave and dedicated funds to pursue personal development (up to 5 days and $1500 a year based on tenure) • Access to a mental health and wellbeing platform with 24/7 dedicated psychological support • Targeted programs to promote wellness • Competitive PTO policies • Medical benefits • 401K benefits