Head of Influence Marketing

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🔥 11 minutes ago

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Growe Talents

WebsiteLinkedInAll Job Openings

11 - 50 employees

💼 Consulting

📣 Marketing

🎯 Recruiter

Consulting • Marketing • Recruitment

Growe Talents is a recruitment agency specializing in the iGaming sector, focused on matching ambitious professionals with roles that drive both personal career growth and business performance. Born from the expert recruitment team at Growe, the company connects talent with opportunities across functions such as software development, CRM, marketing, content, and risk, and emphasizes meaningful matches based on skills, values, and growth potential. Growe Talents also promotes global opportunities, performance-driven rewards, and benefits aimed at supporting candidates and clients in a fast-paced, innovative industry.

📋 Description

• Define, develop, and execute the global influencer and creator marketing strategy to drive brand awareness, engagement, and measurable revenue growth • Create and own global/regional Influence Marketing strategy aligned with overall brand goals, product launches, and key performance indicators • Manage and optimize the influencer marketing budget and provide forecasting and allocation reports to the executive team • Monitor emerging social platforms, content formats, technology, and competitor influence strategies • Establish best practices for influencer vetting, contract negotiation, content disclosure, and regulatory compliance • Hire, train, mentor, and manage a high-performing team of Influence Marketing Managers

🎯 Requirements

• 5+ years of experience in Influencer Marketing, including 2+ years in a leadership role • Experience working in iGaming • Proven experience developing and executing influencer marketing strategies • Experience managing influencer campaigns across global markets • Strong understanding of marketing metrics (ROI, CPA, CAC, engagement, conversions) • Experience managing budgets and optimizing campaign performance • Experience hiring, mentoring, and leading a team • Ability to identify new trends, platforms, and growth opportunities • English level - at least Upper-Intermediate • Spanish - will be a plus • Strong ownership and accountability • Proactive mindset with a hands-on approach • Results-oriented and data-driven • Strategic thinking with the ability to turn ideas into action • Strong leadership and people management skills • Adaptable and comfortable working in a fast-paced environment

🏖️ Benefits

• Health & Wellness Focus • Global Medical Coverage • Growth Opportunities • Benefits Programs (compensation for the gym/stomatology/psychological service & etc.) • Performance-Driven Rewards • Dynamic Work Environment