Senior Advertising Manager – Paid Media

🕒 May 18

🇺🇸 United States – Remote

💵 $81k - $85k / year

⏰ Full Time

🟠 Senior

📈 Performance Marketing

👻 Ghost score 45%

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Logo of C.A. Fortune

C.A. Fortune

201 - 500 employees

Founded 1983

💼 Consulting

🍽️ Food & Beverage

📣 Marketing

Consulting • Food & Beverage • Marketing

C. A. Fortune is a modern sales brokerage firm that specializes in driving consumer action and fostering growth for major organizations and emerging brands. The company focuses on connecting its clients with retail decision-makers, providing sales support, and delivering innovative marketing strategies to enhance brand presence and sales performance. At the core of C. A. Fortune's approach is the integration of retail insights, high-performance e-commerce solutions, and creative marketing to ensure clients' products are successfully placed and sold in the market. C. A. Fortune prides itself on being a strategic partner with the agility to adapt to the fast-paced, ever-changing consumer landscape, helping their clients to become influential players in their respective industries.

📋 Description

• Own and drive clients’ digital advertising strategies across major retail media networks • Partner with internal account teams and external clients to develop and execute retail media strategies aligned with business objectives, growth targets, and promotional calendars • Serve as the primary point of contact for senior stakeholders • Communicate performance trends, optimization plans, risks, and strategic recommendations • Translate performance data into client narratives connecting media results to business outcomes such as incrementality and profitability • Conduct keyword research, competitor analysis, market research, and platform innovation scouting • Stay current on retail media trends, platform updates, and measurement methodologies • Bring new ideas and testing opportunities to the team and clients • Drive process improvements as the team scales • Ensure measurable business outcomes through insight-led retail media strategies

🎯 Requirements

• Bachelor’s degree • 3+ years of experience managing larger-scale digital advertising or retail media accounts • CPG or e-commerce experience strongly preferred • Hands-on expertise with Amazon (including DSP), Walmart Connect, Instacart, Kroger, or comparable retail media networks • Ability to synthesize large, complex datasets into concise, digestible insights and strategic recommendations • Strong strategic thinking, analytical skills, and attention to detail • Exceptional written and verbal communication skills • Ability to influence and align cross-functional partners and clients • Ability to manage multiple priorities and larger accounts • Experience in CPG or food & beverage categories is a differentiator • Amazon Ads Certification and/or other retail media network certifications is a differentiator

🏖️ Benefits

• PTO and sick days • 11 paid company holidays per year • 1 floating holiday • 2 paid volunteer days per year • 3 months fully paid parental leave (regardless of gender) • Medical, dental, and vision • Paid company life insurance • 401k with company match • Bonus eligible • Summer hours (half day Fridays from Memorial Day thru Labor Day)

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