Director, Product Management – Media

Job not on LinkedIn

🔥 22 minutes ago

🇺🇸 United States – Remote

💵 $175.8k - $219.8k / year

⏰ Full Time

🔴 Lead

✅ Product Manager

👻 Ghost score 0%

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Cars Commerce

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

💼 Consulting

📣 Marketing

📦 Logistics

Consulting • Marketing • Logistics

Cars Commerce is a comprehensive online platform that facilitates the buying, selling, and research of vehicles. It provides a wide range of listings for new and used cars, along with tools and resources for customers to compare different makes and models, read reviews, and obtain financing options. With a focus on enhancing the car shopping experience, Cars Commerce connects sellers with local dealers and offers estimates for vehicle sales, ensuring a streamlined process for prospective buyers and sellers alike.

📋 Description

• Define and deliver the roadmap for the Cars.com and Dealer Inspire media platforms • Own product strategy and roadmap for on-site advertising across the Cars.com marketplace, including ad placements, new ad formats, and ad-serving technology • Balance advertising revenue growth with a strong visitor experience for OEM and dealer customers • Partner on the strategy and expansion of the Cars.com Media Network using first-party audience data across programmatic, social, connected TV, streaming video, online video, display, and audio channels • Define and drive the media technology and data roadmap supporting media planning, buying, delivery, and automation across Cars.com Media Network and Dealer Inspire Media Services • Collaborate on media measurement and attribution, including identity resolution, closed-loop measurement, and third-party automotive sales data sources • Make build, buy, or partner recommendations for media and advertising technology capabilities • Ensure media products and data practices comply with privacy regulations and industry standards • Understand dealer needs, prioritize problems, and make tradeoffs among scope, cost, schedule, and business benefits • Collaborate with cross-functional leaders to improve processes and align teams toward goals • Define, monitor, and measure team KPIs and OKRs; communicate successes and opportunities • Establish expertise and thought leadership across the CARS product space • Communicate roadmaps, updates, and accomplishments across the organization • Align interconnected roadmaps across internal teams

🎯 Requirements

• Bachelor’s degree in business, computer science, economics, or related field; or equivalent work experience • At least 10 years of experience as a product manager/product management leader across mobile and web • At least 3 years of leading and developing a team of product managers • Track record of 0-1 and 1-N product development for high-impact, high-visibility products • Experience defining and executing high-level product strategy • Experience building and scaling advertising or media products for a digital publisher, audience-based media network, or similar advertising business • Experience with advertising technology including Google Ad Manager, Operative, YieldEx, Burt, DV360, The Trade Desk, Amazon DSP, Meta, TikTok, LiveRamp, and Neustar • Strong understanding of audience data activation, first-party data strategy, privacy-safe data practices, and applicable data privacy regulations • Experience with identity, media measurement, and attribution • History of partnering with sales and revenue teams to translate customer needs into product requirements and prioritized roadmaps • Experience building and leading high-performing teams • Product sense with deep understanding of UX design principles and product experimentation, including A/B testing and user testing • Strong analytical skills and data-driven decision making • Experience across the entire product process, from strategy through delivery • Understanding of product management, lean product development, and agile practices • Experience defining KPIs and product metrics and using them to drive decisions • Applicants for US-based positions must be authorized to work in the United States • MBA or other advanced degree preferred • Experience as a software engineer, and experience in e-commerce, media, retail, marketplaces, martech, transportation, logistics, or related sectors are nice to have • Familiarity with data clean room technologies and privacy-safe data collaboration approaches is nice to have • SQL, Tableau, and/or other data analysis skills are nice to have

🏖️ Benefits

• Bonus and/or equity programs may be available depending on level and role • Comprehensive medical, dental, and vision healthcare plans • New hire stipend for home office setup • Generous PTO • Paid holidays • Floating holiday • Volunteer Day • Recharge Day