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Manager, Marketing Operations, Campaigns, Emails

Job not on LinkedIn

🔥 46 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

⚙️ Marketing Operations

Where this job comes from

Posted on Caseware's careers page, not through a job board

First seen by Remote Rocketship 46 minutes ago

Logo of Caseware

Caseware

201 - 500 employees

💸 Finance

🏢 Enterprise

☁️ SaaS

Finance • Enterprise • SaaS

Caseware is a global leader in providing software solutions for accounting, auditing, and financial reporting. Their products, such as Caseware Cloud and Caseware Working Papers, are designed to modernize accounting practices, streamline audits, and provide robust financial reporting tools for accounting firms, corporations, and government entities. Caseware is renowned for integrating advanced technologies, including AI-driven tools, to enhance efficiency and insight for its users. Their offerings are localized to meet regional standards and cater to diverse sectors, including public and private organizations. With a focus on transformation through technology, Caseware supports over 500,000 accounting professionals in more than 130 countries.

📋 Description

• Manage Caseware’s global marketing automation solution and technology stack • Maintain database health and manage lead import processes and workflows • Execute global email nurture programs and product communications • Process and accelerate leads for distribution to commercial teams • Support campaign setup, tracking, reporting, and KPI monitoring • Create reports, dashboards, templates, and marketing performance insights • Document processes, updates, best practices, and training materials • Leverage workflows and segmentation for targeted and personalized campaigns • Utilize AI and automation tools to improve efficiency and campaign performance • Own and manage the end-to-end campaign calendar • Drive weekly planning and execution cadence • Coordinate cross-functional stakeholders and maintain accountability for deadlines and dependencies • Identify risks, bottlenecks, and schedule conflicts and recommend adjustments • Manage work tracking in Monday.com, including boards, timelines, dependencies, and status reporting • Monitor systems, identify issues, and implement new tools and processes

🎯 Requirements

• Bachelor’s degree in business, marketing, or data science • 5+ years of experience in Marketing Operations, automation, performance reporting, or a related field • Strategic mindset with the ability to scale processes, workflows, and business needs while maintaining standardization • 5+ years of experience as a global administrator for Salesforce Marketing Cloud, managing integrations and workflows • Experience leading projects involving journey mapping, lead flow/scoring, and nurture programs • Proven experience managing integrated marketing campaign calendars, deliverables, and milestone-based execution • Strong analytical mindset with the ability to integrate and analyze data across multiple sources • Hands-on experience with project management tools, preferably Monday.com • Demonstrated ability to coordinate multiple workstreams and stakeholders in a fast-paced environment • Excellent organizational and communication skills with a detail-oriented and execution-focused mindset • Demonstrated experience using AI and automation tools to optimize marketing operations and campaign performance • Residing in and eligible to work in the US

🏖️ Benefits

• Flexible work options • Remote opportunities • Generous time-off policies • Competitive compensation • Comprehensive benefits • Recognition programs • Performance bonuses • Opportunities for career growth • International projects • Collaboration with a diverse, global team

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