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Marketing Operations Manager

🔥 14 hours ago

🌵 Arizona, California, +21 more states – Remote

infoinfo

💵 $90k - $120k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

⚙️ Marketing Operations

Where this job comes from

Posted on Foley's careers page, not through a job board

First seen by Remote Rocketship 14 hours ago

Still open on Foley's site. Checked 39 minutes ago.

Logo of Foley

Foley

201 - 500 employees

Founded 1992

📦 Logistics

🏗️ Construction

🏭 Manufacturing

Logistics • Construction • Manufacturing

Foley is a SaaS company that provides an all-in-one hiring, screening, and DOT compliance platform for transportation and fleet operators. Its platform streamlines hiring and onboarding, background checks, drug & alcohol testing, FMCSA Clearinghouse administration, MVR monitoring, and audit risk monitoring to help companies stay compliant, reduce risk, and manage driver and safety data. Foley serves carriers of all sizes and adjacent industries such as retail, utilities, and healthcare with tools to digitize records, monitor safety, and simplify regulatory requirements.

📋 Description

• Own HubSpot administration, configuration, user management, properties, lifecycle stages, lead scoring, workflows, lists, forms, and CMS operations • Build and maintain automation for nurture programs, lead management, and campaign execution • Govern HubSpot data hygiene, deduplication, field governance, naming conventions, and documentation • Evaluate and roll out HubSpot features • Partner with campaign owners to build, QA, and launch emails, landing pages, forms, workflows, and webinar integrations • Establish campaign tracking, UTM standards, and attribution • Troubleshoot campaign and integration issues and document fixes • Own email and SMS orchestration across HubSpot and SendGrid, including sending domains, domain health, and spam monitoring • Diagnose deliverability issues and coordinate fixes with IT and vendors • Support funnel, channel, and pipeline reporting • Build and maintain HubSpot and Salesforce dashboards • Investigate and resolve cross-system data discrepancies • Trace records across HubSpot, Salesforce, calls, and contracts and own explanations of what was sent, when, and why • Provide recommendations to marketing leadership based on data • Maintain HubSpot–Salesforce synchronization, field mapping, sync rules, and lead/contact handoff • Partner with RevOps on lead routing, lifecycle definitions, and funnel integrity • Support integrations with 6sense, Zoom, webinar platforms, and enrichment providers • Triage, fix, and document BDR and AE system issues • Own lead-routing rules, SLAs, and persona coverage on target accounts • Monitor, QA, troubleshoot, and improve production marketing operations agents • Use LLMs and agent-building tools to automate workflows, QA, analysis, and documentation • Replace repetitive marketing operations processes with AI-assisted solutions • Share effective solutions with the broader team

🎯 Requirements

• 4–6+ years in marketing operations • At least 3 years as a hands-on HubSpot administrator • Deep knowledge of HubSpot Marketing Hub, including workflows, lead scoring, lifecycle management, segmentation, and reporting • Working knowledge of Salesforce, including objects, campaigns, reports, and marketing data flow into the CRM • Familiarity with 6sense or other intent and ABM platforms • Demonstrated practical use of LLMs such as Claude or ChatGPT • Experience building agents or AI-assisted workflows, with examples available • Strong analytical skills and comfort with spreadsheets, dashboards, and messy data • Comfort with APIs, integrations, and troubleshooting across systems • Hands-on email deliverability experience, including sending domains, authentication, and SendGrid or similar tools • Experience with SMS tools • Highly organized and accustomed to documenting work • Ability to explain technical concepts to non-technical stakeholders • Must reside in one of the listed U.S. states: Arizona, California, Colorado, Connecticut, Florida, Georgia, Illinois, Indiana, Kansas, Massachusetts, Maryland, Michigan, Missouri, Nebraska, New Hampshire, New Jersey, New York, North Carolina, Pennsylvania, Rhode Island, South Carolina, Tennessee, Texas, Virginia, or Wisconsin • Legally authorized to work in the United States • Nice to have: Marketo experience; HubSpot or Salesforce certifications; ON24, webinar, enrichment, or BI tool experience; SQL, Python, or scripting; B2B SaaS experience in a regulated or compliance-focused industry

🏖️ Benefits

• Medical coverage • Dental coverage • Vision coverage • 401(k) with company match • Paid time off • Paid holidays • Wellness programs • Employee assistance program

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