Marketing Operations Manager

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🔥 3 minutes ago

🐊 Florida, New York, +3 more states – Remote

🐊 Florida – Remote 🗽 New York – Remote 🌲 North Carolina – Remote 🍂 Massachusetts – Remote 🤠 Texas – Remote

💵 $110k - $130k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

⚙️ Marketing Operations

👻 Ghost score 0%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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PatSnap Eureka

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PatSnap Eureka is an AI-driven intellectual property (IP) intelligence and research platform. It provides AI agents and tools for patent and novelty search, freedom-to-operate (FTO) analysis, IP drafting, SEP claim charting, engineering and materials problem solving, and domain-specific workflows for life sciences and chemicals (including biosequence and chemical-structure search). The product set includes an Intelligence Suite (analytics, IP Intelligence, biopharma intelligence), desktop beta, APIs and integrations, and professional services — aimed at law firms, R&D teams, and high-tech and life-sciences organizations for tasks such as competitor tech research, design risk screening, and patent litigation insights.

📋 Description

• Own marketing performance reporting across funnel metrics, campaigns, channels, pipeline contribution, attribution, and marketing ROI • Build and maintain dashboards and reporting across Salesforce, marketing automation, Google Analytics, and connected BI tools • Establish definitions and governance for MQLs, SQLs, opportunity source, attribution, conversion, and velocity • Provide regular reporting and deeper analysis to Marketing leadership and regional teams • Explain performance drivers and recommend next actions for Marketing • Partner with Revenue Operations, Sales Operations, and Finance to align reporting with pipeline and revenue • Own day-to-day HubSpot operations and partner on Salesforce integrations and data flow • Build and manage workflows, lead lifecycle processes, scoring, routing, enrichment, deduplication, segmentation, and database management • Operationalize campaigns with appropriate workflows, audiences, tracking, attribution, and reporting • Connect product-led and sales-led growth motions by identifying, nurturing, qualifying, and routing product-generated demand • Develop scoring, segmentation, nurture, and routing for product-generated leads • Connect product, marketing, and CRM data across product engagement, nurture, opportunity, pipeline, and revenue • Measure conversion and identify funnel drop-offs • Recommend and test improvements to nurture, qualification, and handoff processes • Manage the marketing technology stack, including ownership, integrations, usage, cost, and renewals • Evaluate and implement marketing technology and use AI and automation to improve operational workflows • Lead SEO and GEO strategy for traditional search, AI-generated answers, and LLM-powered discovery • Create shared processes, reporting standards, ownership, and governance across regional Marketing teams • Collaborate with Marketing, Revenue Operations, Product, Growth, Sales, Finance, Customer Success, and IT

🎯 Requirements

• 4–6 years of experience in marketing operations, revenue operations, marketing analytics, or a related discipline • Ideally experience within B2B SaaS or enterprise technology • Hands-on experience with HubSpot or Marketo, including workflows, lifecycle management, segmentation, campaign operations, and reporting • Working knowledge of Salesforce, including campaign management, lead and contact management, reporting, and marketing-to-CRM data flow • Experience with marketing reporting and analytics, including funnel performance, attribution, campaign measurement, conversion, and pipeline contribution • Experience building dashboards, workflows, lead scoring, routing, and marketing operations infrastructure • Working knowledge of product-led growth, including trials or self-serve funnels, activation, product-qualified leads, and product usage signals • Experience connecting marketing or product-generated demand to a sales-led funnel and revenue outcomes • Working knowledge of Google Analytics, web conversion tracking, and UTM governance • Experience evaluating and implementing marketing technology and improving operational processes • Strong analytical and problem-solving skills • Excellent project management, documentation, and stakeholder management skills • Ability to work independently and manage priorities in an ambiguous, fast-changing environment • Preferred: global or geographically distributed marketing experience; Looker, Tableau, or Power BI; SQL or advanced spreadsheet modeling; Amplitude, Mixpanel, or Pendo; ABM, intent data, enrichment, CDP, webinar, or event technology; marketing system consolidation or migration; relevant HubSpot, Salesforce, and Google Analytics certifications; experience supporting multiple languages, currencies, or regulatory environments • Valid right to work in the United States • Ability to work Eastern Time business hours

🏖️ Benefits

• Performance bonus of up to 2 months of base salary • Unlimited vacation • 2 volunteer days for community volunteering • Health and dental benefits for you and your dependents from day one • 401K matching • Remote work environment • WFH stipend for your home office set-up • 24/7 employee assistance program with access to virtual healthcare, therapy, financial and legal assistance, wellness counselling and family support resources

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