Casino Partnerships Manager

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🔥 12 hours ago

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Logo of Charters, Meetings and Incentives at NCLH

Charters, Meetings and Incentives at NCLH

10,000+ employees

✈️ Travel

🏨 Hospitality

🤝 B2B

Travel • Hospitality • B2B

Charters, Meetings and Incentives at NCLH is the group-sales and event business unit of Norwegian Cruise Line (NCL) that designs and sells chartered sailings, meetings, incentive programs and group cruise packages. It helps planners and organizers book group cruises with discounts, onboard credits and tailored experiences across NCL’s fleet and private-island destinations, supporting logistics, accommodations and event spaces for corporate, association and private groups.

📋 Description

• Acquire, develop, and grow partnerships with land-based casinos, casino management companies, and casino loyalty programs • Build a qualified pipeline within an assigned territory and convert relationships into profitable sources of casino guest acquisition for Norwegian Cruise Line, Oceania Cruises, and Regent Seven Seas Cruises • Serve as a consultative partner to property marketing leaders and executive decision makers • Apply casino reinvestment, player economics, segmentation, loyalty strategy, and promotional planning expertise to increase member engagement and incremental revenue • Own commercial performance of assigned prospects and partners from initial outreach through launch and ongoing growth • Build and execute territory development plans prioritizing casino operators and properties • Develop relationships with casino executives and loyalty decision makers • Originate, qualify, and advance partnership opportunities through discovery, property visits, events, referrals, and outreach • Develop business cases and proposals; support partnership-term negotiations and approvals • Maintain pipeline, account plans, activity records, forecasts, and next steps in CRM • Own commercial relationships, assess partner strategies, design marketing programs, loyalty campaigns, VIP groups, events, and reciprocal benefits • Lead business reviews, provide recommendations, and secure partner commitments • Provide partner-facing training, program guidance, and sales materials • Deliver goals for contracted partners, guest acquisition, casino revenue, partner-sourced revenue, and profitability • Monitor acquisition cost, reinvestment, redemption, conversion, player value, retention, revenue, and ROI • Develop forecasts and test-and-learn plans to improve offers, audiences, timing, events, and productivity • Coordinate with Casino Operations, Marketing, Analytics, Loyalty, Reservations, Legal, and shipboard teams • Own launch plans, promotional calendars, communications, event requirements, and internal handoffs • Resolve partner and guest issues and improve processes • Represent NCLH at casino properties, conferences, partner events, and selected sailings • Track competitor partnerships, market developments, loyalty trends, and acquisition channels • Share market intelligence and ensure programs comply with commercial terms, brand standards, data requirements, responsible gaming practices, and policies

🎯 Requirements

• Bachelor's degree in Business Administration, Hospitality Management, Finance, Marketing, or a related field, or commensurate professional experience required • Seven or more years of progressive experience in casino marketing, player development, casino business development, strategic partnerships, loyalty marketing, or a related commercial role • Demonstrated success acquiring new accounts and growing complex casino or hospitality partnerships against measurable revenue goals • Established relationships with property marketing leaders and executive decision makers in the assigned casino region • Experience developing financial proposals, evaluating partnership economics, forecasting revenue, and using performance data to recommend action • Strong understanding of casino reinvestment strategies, player segmentation, offer design, loyalty economics, customer acquisition, retention, and property-level casino marketing operations • Ability to negotiate commercial terms, influence senior stakeholders, and coordinate execution across a matrixed organization • Strong presentation, communication, organization, and customer relationship management skills • Cruise, travel, hospitality, or multi-brand loyalty partnership experience preferred • Experience with Salesforce preferred

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