Digital Marketing Manager

Job not on LinkedIn

🕒 June 16

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Logo of Chartis

Chartis

501 - 1000 employees

🏥 Healthcare

⚕️ Healthcare Insurance

💼 Consulting

💰 Private Equity Round on 2012-12

Healthcare • Healthcare Insurance • Consulting

Chartis is a healthcare management consulting firm focused on transforming the US healthcare system. The company offers a wide range of services including strategic transformation, financial transformation, digital and technology transformation, and clinical transformation. Chartis specializes in helping providers, payers, and investors navigate the complexities of healthcare, with a strong emphasis on health equity, strategic communications, and mergers and integration. They are recognized as the Best Overall Management Consulting Firm by KLAS and work with a diverse clientele including academic medical centers and health systems across the United States. Their mission is to improve the delivery of healthcare by providing innovative solutions tailored to the unique challenges faced by their clients.

📋 Description

• Own relationships with key clients, serving as their primary strategic partner and day-to-day point of contact across digital marketing programs. • Translate client business goals into digital marketing strategies across paid search, social, SEO, email, and emerging channels. • Lead regular client meetings to present campaign performance, surface insights, and make actionable recommendations. • Manage client spend allocation across channels and provide guidance on budget optimization. • Act as an escalation point between client stakeholders and internal Chartis leadership when campaign risks or issues arise. • Identify and scope opportunities to expand the value Chartis delivers for each client. • Oversee a team of digital marketers, setting clear expectations for quality, output, and professional growth. • Actively coach team members on advanced campaign techniques, analytics, and strategic thinking, not just review their work, but teach them how to do it better. • Establish and reinforce consistent ways of working, tooling standards, and quality benchmarks across the team. • Introduce AI-powered workflows and tools to improve team efficiency and open new capabilities for clients. • Support team development through ongoing feedback, skill-building opportunities, and career development conversations.

🎯 Requirements

• 8–10+ years of experience in digital marketing and media planning • Hands-on platform experience managing campaigns across Google Ads, Bing Ads, LinkedIn Ads, META Ad Manager, and email marketing • Proficiency with analytics platforms: Google Analytics and/or Adobe Analytics • Experience with BI and data visualization tools such as Google Data Studio or Microsoft Power BI • Demonstrated experience managing and developing a team, including coaching and skill-building; not just managing output • A track record of owning senior client relationships with confidence • Required Experience with ABM platforms such as Terminus, 6sense, Demandbase, or Triblio • Experienced in developing and running digital strategy for high consideration purchase journeys (clients tend to be in highly complex marketing and sales cycles, like B2B and us Account Based Marketing) • Familiarity with CDPs, DMPs, or marketing automation platforms • Experience with Looker Studio, Tableau, Power BI, or similar BI/reporting tools • Exposure to SEO, CRO, or website analytics initiatives • Understanding of GA4 event tracking, tagging, and attribution methodologies

🏖️ Benefits

• Competitive compensation and benefits • Retirement savings plan (401K) and flexible vacation • Real client variety with B2B and B2C accounts across industries, with meaningful strategic scope • A culture that values practitioners: we expect leaders here to stay sharp, not just manage • A team that genuinely invests in each other's growth • Active engagement with AI tools and emerging capabilities as part of how we work, not as an afterthought

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