Senior Digital Marketing Consultant

Job not on LinkedIn

🕒 May 16

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Chartis

501 - 1000 employees

⚕️ Healthcare Insurance

💰 Private Equity Round on 2012-12

Healthcare Insurance • Consulting • Health Insurance

Chartis is a healthcare management consulting firm focused on transforming the US healthcare system. The company offers a wide range of services including strategic transformation, financial transformation, digital and technology transformation, and clinical transformation. Chartis specializes in helping providers, payers, and investors navigate the complexities of healthcare, with a strong emphasis on health equity, strategic communications, and mergers and integration. They are recognized as the Best Overall Management Consulting Firm by KLAS and work with a diverse clientele including academic medical centers and health systems across the United States. Their mission is to improve the delivery of healthcare by providing innovative solutions tailored to the unique challenges faced by their clients.

📋 Description

• Support development of integrated digital marketing strategies aligned to client business objectives and KPIs • Execute, manage, and optimize campaigns across platforms including Google Ads, LinkedIn, META, Bing, YouTube, and other paid media channels • Analyze campaign, website, and conversion data to identify insights, trends, and optimization opportunities • Develop recommendations to improve acquisition, engagement, conversion, and retention performance • Build and maintain campaign reporting dashboards, visualizations, and executive-ready performance summaries • Collaborate with Digital Marketing Leads, analysts, creative teams, and analytics teams to execute integrated marketing programs • Utilize AI tools and frameworks to develop and scale capabilities in day-to-day activities • Participate directly in client meetings, presenting campaign updates, insights, performance trends, and optimization recommendations • Support media planning, audience targeting, testing strategies, and budget allocation recommendations and pacing • Execute and analyze A/B testing initiatives across campaigns, audiences, creative, and landing pages • Help ensure accurate campaign tracking, tagging, UTM governance, and measurement frameworks • Monitor industry trends, platform changes, and emerging digital marketing opportunities • Support Account-Based Marketing (ABM) initiatives and campaign execution when applicable • Manage multiple campaigns and client priorities simultaneously in a fast-paced agency environment

🎯 Requirements

• 4–6+ years of experience in digital marketing, paid media, or media planning • Growth Mindset: looking for a culture of experimentation by testing untested digital strategies and scaling success • Agency or consulting experience strongly preferred • Hands-on experience managing campaigns across: Google Ads, LinkedIn Ads, META Ads Manager, Bing Ads, YouTube • Experience with analytics and reporting platforms including: Google Analytics / GA4, Adobe Analytics, Looker Studio / Data Studio, Tableau or similar BI tools • Strong analytical mindset with ability to translate data into actionable business recommendations • Experience presenting findings and recommendations to clients and internal stakeholders • Strong Excel/data analysis skills including pivots, formulas, and data manipulation • Excellent communication, organizational, and collaboration skills • Ability to manage multiple priorities and client engagements simultaneously while taking ownership of work • Bachelor’s degree preferred

🏖️ Benefits

• We offer competitive benefits plans • Retirement savings plans (401K) and vacation programs • An environment that encourages networking and collaboration across clients and other functions of the businesses • Active engagement with expert internal team members to improve skill sets and career development

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