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Marketing Operations Manager

Job not on LinkedIn

🔥 4 hours ago

🇺🇸 United States – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

⚙️ Marketing Operations

🦅 H1B Visa Sponsor

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👻 Ghost score 12%

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Logo of CipherHealth

CipherHealth

51 - 200 employees

Founded 2009

🏥 Healthcare

⚕️ Healthcare Insurance

☁️ SaaS

💰 Debt Financing on 2020-08

Healthcare • Healthcare Insurance • SaaS

CipherHealth is a healthcare technology company focused on improving patient engagement and care coordination. The company offers a range of solutions that span across pre-care, point-of-care, and post-care settings, designed to enhance patient experiences, improve clinical outcomes, and streamline operations within healthcare facilities. Their products include platforms like CipherConnect, CipherOutreach, and CipherRounds, which integrate technologies such as AI and EpicÂŽ for interoperability. CipherHealth's solutions aim to increase patient satisfaction, loyalty, and improve staff well-being by facilitating meaningful interactions and ensuring adherence to care plans. The company is recognized for its contribution to healthcare clinical communication and has been awarded for its innovation in digital rounding solutions.

📋 Description

• Administer, integrate, and continuously improve the CRM, marketing automation, analytics, and related marketing technology stack • Build lead capture, routing, scoring, enrichment, nurturing, and handoff workflows • Define and maintain data standards, taxonomies, lifecycle stages, permissions, and governance • Partner with Demand Gen and Product Marketing on campaign setup, tracking, QA, and launch readiness • Own attribution, dashboards, funnel reporting, and performance narratives connecting marketing activity to pipeline and revenue • Align MarOps processes with launches, ABM plays, events, and nurture tracks • Define KPIs and OKRs and improve conversion, speed-to-lead, and marketing efficiency • Document processes, train stakeholders, and improve Marketing-Sales collaboration without managing a team • Build and continuously improve an agentic MarOps layer that monitors lead flow, detects data-quality issues, summarizes campaign performance, surfaces demand patterns, monitors competitors, generates pipeline reports, drafts campaign briefs and UTM plans, and identifies nurture and deliverability risks • Own agent-layer quality, reliability, adoption, and evolution • Run the recurring operating cadence for campaign readiness, lead operations, and performance reviews • Align MQL, SQL, lifecycle stages, attribution, and shared dashboards with RevOps and Sales Operations • Improve speed-to-lead, acceptance rates, and Marketing-Sales feedback loops • Make operational investment trade-offs across automation, data, tooling, and process

🎯 Requirements

• 5+ years of experience in marketing operations, revenue operations, or closely related GTM systems roles • Track record of running reliable, scalable marketing infrastructure as a hands-on operator • Deep fluency in CRM and marketing automation, such as Salesforce, Marketo, HubSpot, or equivalent • Experience with lead lifecycle design, attribution, reporting, and campaign operations • Ability to design processes and integrations that scale with growth and complexity • Hands-on experience designing agent workflows, defining requirements, evaluating outputs, and iterating on quality • Ability to bring Demand Gen, Product Marketing, Sales, and RevOps together without formal authority • Strong use of funnel metrics and operational data to guide decisions • Senior individual-contributor orientation • Ability to document processes, train stakeholders, and improve systems

🏖️ Benefits

• Generous company-funding of health, vision, and dental plans • HSA/FSA plans • Short- and Long-Term Disability • Life and Personal Accident Insurance • $40 monthly wellness stipend • Employee Assistance Program (EAP) • Adoption Assistance • 401(k) with match upon enrollment after three months of employment • Discretionary PTO and 13 paid holidays • Competitive paid parental leave and flexible return-to-work policy • Employee Referral Program with cash rewards • Yearly Cipher-versary stipend • Ci-Phives public kudos and gift cards • Internal webinars and robust onboarding/training programs • Remote-first team • $50 per month reimbursement for WFH expenses • New Macbook laptop, other hardware, and company swag upon hire • Employee Resource Groups • Monthly All Teams Meetings • CARE2 Values

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