Global Customer Lifecycle Marketing Manager

Job not on LinkedIn

🔥 13 minutes ago

🇺🇸 United States – Remote

💵 $120.2k - $152.3k / year

⏰ Full Time

🟠 Senior

🔴 Lead

🎡 Marketing

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Cisco

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1984

🔧 Hardware

🔐 Security

🏢 Enterprise

Hardware • Security • Enterprise

Cisco is a multinational technology company that provides networking hardware, software, and services to enterprises, service providers, and governments. It builds routers, switches, optical transceivers, programmable silicon, and edge computing platforms, and offers security, collaboration (Webex), observability, and AI-enabled software and support services to help organizations design, operate, and secure large-scale networks and data centers. Cisco also delivers professional services, training, and cloud-managed solutions to support digital transformation and AI-ready infrastructure.

📋 Description

• Serve as the primary strategic voice of the lifecycle organization within integrated marketing planning • Design and execute multi-channel campaigns guiding customers through their lifecycle journey • Align Campaign, Field, and Partner activities • Analyze customer data and campaign performance to refine strategies • Drive continuous improvement and optimization of marketing efforts • Collaborate with cross-functional teams to translate customer insights into audience-first campaigns • Enhance brand loyalty and drive demand • Lead development of repeatable, high-impact marketing processes • Ensure a seamless and consistent customer experience across digital and physical touchpoints

🎯 Requirements

• 5+ years of experience in multi-channel global marketing campaign development and execution • 7+ years of experience working within cross-functional, agile marketing teams • 5+ years of proficiency using marketing automation tools for lifecycle campaign implementation and monitoring • 4+ years of experience analyzing customer data and performance metrics to optimize campaign outcomes • 4+ years of demonstrated experience managing marketing projects within a large-scale or global organization • Deep expertise in Customer Lifecycle Marketing and omni-channel strategy • Ability to lead cross-functionally within a highly matrixed and entrepreneurial environment • Strong experience using design thinking and customer interviews to inform marketing strategy • Exceptional communication and stakeholder management skills to build consensus across departments • Ability to synthesize complex data sets into actionable recommendations for leadership • Candidates must reside in the United States or EMEA • No relocation benefits are available

🏖️ Benefits

• Medical, dental and vision insurance • 401(k) plan with a Cisco matching contribution • Paid parental leave • Short- and long-term disability coverage • Basic life insurance • Cisco restricted stock unit grants may be available, vesting following continued employment • 10 paid holidays per full calendar year • 1 floating holiday for non-exempt employees • 1 paid day off for employee’s birthday • Paid year-end holiday shutdown • 4 paid days off for personal wellness • 16 days of paid vacation time per full calendar year for non-exempt employees • Flexible vacation time off program with no defined limit for eligible exempt employees • 80 hours of sick time off provided on hire date and each January 1st thereafter • Up to 80 hours of unused sick time carried forward • Additional paid time away for critical or emergency family issues • Optional 10 paid volunteer days per full calendar year • Annual bonuses for non-sales roles, subject to Cisco’s policies • Performance-based incentive pay for employees on sales plans • Opportunities to grow, experiment, and learn • Global network of thinkers, doers, experts, and curious creators