Director, Product Strategy

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CivicScience

51 - 200 employees

Founded 2012

💼 Consulting

📣 Marketing

☁️ SaaS

💰 $15M Seed Round on 2021-08

Consulting • Marketing • SaaS

CivicScience is a consumer insights and survey research company that provides data-driven analysis and predictive insights based on consumer behavior. They track and analyze changes in consumer attitudes, needs, and intentions to forecast trends, react to news, and help businesses optimize their strategies. Through advanced AI capabilities and a massive database of consumer responses, CivicScience offers precision targeting, improves marketing outcomes, and provides valuable insights to a wide range of clients, including beauty brands and financial services. Their SaaS and AI tools enable clients to gain actionable insights and enhance advertising campaigns across digital platforms.

📋 Description

• Develop and drive CivicScience product strategy and long-term product roadmap • Define and evolve the product portfolio, distinguishing products, services, and customized solutions • Create frameworks to evaluate and prioritize new product opportunities • Align product investments with customer demand, market trends, and business priorities • Evaluate the competitive landscape and conduct ongoing market benchmarking • Identify industry trends, emerging technologies, and evolving customer expectations • Make strategic recommendations on market direction and position products for future growth • Assess opportunities to leverage AI and other emerging technologies • Collaborate across business units to identify market opportunities, eliminate product gaps, and address recurring customer needs • Support customer and partner conversations by articulating product vision and long-term direction • Lead product planning from concept through execution • Establish structure and discipline for product planning, prioritization, and roadmap development • Translate business and customer needs into product requirements and user workflows • Develop product positioning and messaging • Communicate product strategy to executives and cross-functional teams • Influence cross-department decision-making through data-driven insights and recommendations • Foster a disciplined product culture focused on long-term value creation

🎯 Requirements

• 10+ years of experience in product strategy, product management, management consulting, or related strategic leadership roles • Demonstrated success developing product strategy and bringing new products and/or portfolios to market • Strong understanding of data, advertising, competitive analysis, and product positioning • Experience creating strategic product roadmaps and investment frameworks • Knowledge of commercial applications of AI and other emerging technologies • Exceptional analytical, communication, and stakeholder management skills • Established industry network • Ability to influence cross-functional teams without direct managerial authority • Bachelor's degree required • MBA preferred • Preference for candidates in the Eastern Time Zone

🏖️ Benefits

• Flexible PTO • Medical, dental, vision, and life insurance with premiums fully paid by the company • Employee resource groups • Social activities • Team travel • Stock options • 401(k) • Training programs and learning platforms • Professional development opportunities • Up to 6 weeks of additional parental leave for birthing, adoptive, and foster parents • Matching donations for employee-supported non-profit 501(c)(3) charities • Employee assistance programs • Remote work opportunities • Company-paid medical, dental, and vision premiums for you and your legal dependents • Company-paid life insurance • Short- and long-term disability coverage • Flexible spending accounts for medical and dependent care • Unlimited PTO • Travel and educational opportunities

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