Associate Director, Programmatic

🔥 14 hours ago

🇺🇸 United States – Remote

💵 $113k - $140k / year

⏰ Full Time

🟠 Senior

👔 Director

👻 Ghost score 0%

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Code3

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2013

🍽️ Food & Beverage

📦 Logistics

💼 Consulting

Food & Beverage • Logistics • Consulting

Code3 is a digital marketing agency that specializes in creating connections, igniting creativity, and fueling commerce to propel business growth. With expertise in paid search, paid social, streaming and online video, and more, Code3 offers comprehensive solutions to enhance brand and creative strategy. Their services include scalable creative production, tech and web development, and influencer strategy, providing a full-stack solution for brands to drive growth, especially on platforms like Amazon. Code3 focuses on industries such as Food & Beverage, Retail & Fashion, and Home & Entertainment, tailoring their strategies to each unique sector. The agency prides itself on integrating technology and data-driven strategies to exceed client goals, making them a partner in brand growth and recognition.

📋 Description

• Define and own programmatic and direct media strategy across a portfolio spanning CTV, OLV, display, native, audio, DOOH, high-impact and emerging formats • Lead strategy and activation across DSPs including StackAdapt, DV360, The Trade Desk and others • Oversee campaign setup, pacing, optimization, QA and troubleshooting • Develop buying and audience strategies across open exchange, PMP, Preferred Deals, Programmatic Guaranteed and direct IO opportunities • Own media planning and performance best practices across forecasting, budgeting, reach and frequency, learning agendas, optimization and analysis • Cultivate relationships with publishers, platforms and media partners; lead RFPs, evaluate opportunities and negotiate partnerships • Identify and test new partners, formats, technologies, automation and AI applications • Partner with Client Partnerships, Creative, Growth and Analytics teams • Present clear recommendations and business implications to clients • Mentor junior team members and support new business pitches, thought leadership and capability development

🎯 Requirements

• 6+ years of experience developing and activating programmatic media strategies, ideally within an agency environment • Strong hands-on experience across DSPs such as The Trade Desk, DV360 and StackAdapt, including campaign setup, optimization and troubleshooting • Experience across CTV, OLV, display and other programmatic channels, including PMP, Preferred, Programmatic Guaranteed and direct publisher buys • Strong understanding of the programmatic ecosystem, including DSPs, SSPs, publishers, data providers and verification partners • Experience developing audience strategies leveraging first-party data, contextual targeting and modeled audiences • Strong media planning, measurement and analytical skills with the ability to translate performance into clear strategic recommendations • Proven client-facing experience with the ability to simplify complex media concepts, anticipate needs and act as a trusted advisor • Experience building media partner relationships and contributing to new business pitches • Relevant platform certifications are a plus

🏖️ Benefits

• Full medical, dental, and vision benefits • Generous retirement program • Thoughtful parental leave and return program • Flexible Time Off • Holidays • Quarterly Company “Recharge” Days • Holiday closure in December • Ongoing learning and development opportunities • Transparent DEIB practices