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Director of Sales

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Logo of Creative Co-Op, Inc.

Creative Co-Op, Inc.

51 - 200 employees

Founded 2001

🏭 Manufacturing

📦 Logistics

🛒 Retail

💰 Series unknown on 2013-02

Manufacturing • Logistics • Retail

Creative Co-Op, Inc. is a home decor and lifestyle products company that designs, sources, and distributes a wide range of decorative goods including seasonal dĂŠcor, tabletop and kitchenware, candles, textiles, furniture, lighting, garden accessories, and gift items. The company operates an online storefront and digital catalogs while also supporting wholesale/catalog customers and sales representatives, serving both retail consumers and business buyers.

📋 Description

• Define and build out the sales force for a new furniture, mirrors, and lighting lifestyle brand • Own the overall sales plan and go-to-market strategy for the brand's launch • Act as the brand's first and primary salesperson while the broader sales organization is built • Personally own, manage, and grow the largest and most strategic accounts • Prospect, pursue, and onboard new accounts • Recruit, hire, train, and manage sales personnel and/or independent sales representative groups • Identify and develop the overall sales force strategy • Set sales targets and quotas, track performance, and hold the sales organization accountable • Build sales programs for large and regional furniture stores, independent retailers, and interior designers • Serve as spokesperson for the brand • Create sales plans, programs, and strategies to achieve and exceed goals • Identify sales trends and coordinate with Marketing and Product Development on sales collateral • Benchmark brand programs against leading competitors and recommend changes • Identify slow-selling items and create inventory exit strategies • Coordinate with Merchandise Planning on inventory needs • Develop and manage the sales budget, forecasts, and reporting • Establish territory and account assignment strategy • Design and implement sales compensation, commission, and incentive programs • Partner with executive leadership on go-to-market and growth strategy • Provide regular sales performance reporting and insights to executive leadership • Represent the company at trade shows, customer meetings, and industry events • Perform other related duties as assigned

🎯 Requirements

• BS degree in business or related field • 10+ years of progressive sales experience • Experience building and leading sales teams • At least 5 years of experience in the furniture industry • Proven track record as a hands-on, hunter-style salesperson who personally sources, sells, and closes new business • Experience leading and developing sales teams • Proven ability to inspire, coach, and hold team members accountable • Experience building a sales organization from the ground up, including structuring teams and/or independent rep networks • Experience designing sales compensation, commission, and incentive plans • Strong financial acumen, including preparing budgets, managing forecasts, and interpreting sales and margin performance • Deep understanding of national retail buying cycles, merchandising strategies, and account management practices • Exceptional negotiation, presentation, and relationship-building skills • Strategic thinking and ability to balance customer needs with company objectives • Analytical and detail-oriented approach, with ability to turn data into actionable insights • Entrepreneurial drive and proactive, solutions-oriented mindset • Willingness to travel regularly for customer meetings, markets, and trade shows • Strong verbal and written communication skills • Computer proficiency, especially in Microsoft Excel and Word • Ability to execute plans under time constraints • Ability to work independently under minimal supervision

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