Senior Analyst, Marketing Strategy – Health Care Delivery

Job not on LinkedIn

🔥 18 hours ago

⚓ Rhode Island – Remote

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💵 $47k - $112.2k / year

⏰ Full Time

🟠 Senior

📊 Marketing Analyst

👻 Ghost score 0%

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Logo of CVS Health

CVS Health

10,000+ employees

Founded 1963

🏥 Healthcare

⚕️ Healthcare Insurance

🛒 Retail

Healthcare • Healthcare Insurance • Retail

CVS Health is a leading American healthcare company dedicated to improving health access and affordability. The company focuses on a comprehensive approach that includes health services, health insurance, and pharmacy benefits management. Through its subsidiaries, such as Aetna and CVS Caremark, CVS Health offers a range of services that facilitate wellness, condition management, and affordable prescription drug coverage. CVS Health operates neighborhood pharmacies, provides mail-order pharmacy services, and manages specialty medication programs, aiming to make healthcare convenient and accessible for everyone. Driven by a mission to connect people with essential care services, CVS Health is committed to fostering healthier communities and supporting the wellbeing of all individuals.

📋 Description

• Support performance measurement and optimization efforts using analytics and data • Forecast, monitor, and improve marketing outcomes • Contribute to growth strategy initiatives across retail and health services marketing • Drive integrated campaigns and experiences across digital and physical channels • Analyze marketing and business performance data • Translate findings into actionable recommendations for campaign optimization and business decision-making • Execute and support cross-functional digital initiatives • Manage end-to-end campaign delivery • Partner with Creative, Digital, Analytics, and Business teams • Collaborate with SEO teams on LLM strategy • Identify opportunities to drive customer value and growth • Identify innovation and continuous improvement opportunities using data analysis, emerging trends, SEO, and AI/LLM-driven customer experiences • Develop and maintain reporting, dashboards, and measurement frameworks • Provide stakeholders with timely, accurate, and actionable insights • Report to the Senior Manager, Marketing Strategy – Health Care Delivery Growth • Partner with Marketing, Analytics, Digital, and business teams

🎯 Requirements

• 2+ years of marketing experience with a foundation of business, retail, healthcare, and consumer insights • 2+ years of retail marketing or digital marketing/strategy experience • Experience partnering with cross-functional teams and stakeholders • Experience with Adobe Analytics • Strong analytical and strategic thinking • Expertise in performance measurement and data accuracy • Proficiency in digital analytics and tools, including Adobe Analytics • Experience building dashboards, reporting, and measurement frameworks • Ability to manage multiple priorities and lead digital initiatives • Bachelor’s degree or equivalent work experience • HS Diploma + 4 years of relevant experience as an alternative to a bachelor’s degree • Preferred: Experience using Tableau and SQL to analyze data and develop reporting solutions • Preferred: Experience with Adobe Experience Manager (AEM) and Adobe Target • Ability to maintain regular working hours aligned with the Eastern Time Zone (EST/ET) • Availability for meetings and collaboration during core business hours

🏖️ Benefits

• Medical coverage • Dental coverage • Vision coverage • Paid time off • Retirement savings options • Wellness programs • Other resources supporting physical, emotional, and financial well-being • CVS Health bonus, commission or short-term incentive program in addition to base pay

Apply Now

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