Senior Analyst – Marketing Analytics

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $50 - $60 / hour

⏰ Full Time

🟠 Senior

📊 Marketing Analyst

🦅 H1B Visa Sponsor

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Beyondsoft

WebsiteLinkedInAll Job Openings

501 - 1000 employees

🔒 Cybersecurity

💼 Consulting

Cloud Computing • Cybersecurity • Consulting

Beyondsoft is a global consulting firm specializing in IT services, particularly in cloud adoption and transformation. They offer a wide array of services including digital strategy, cloud migration, modern workplace solutions, data and AI modernization, agile operations, and cybersecurity. With expertise in supporting various industries, Beyondsoft focuses on delivering tailored solutions that enhance productivity and drive operational efficiency for their clients.

📋 Description

• Leverage data to gain insight into trending, user experience, and behavior to drive digital marketing, mobile, and social strategies • Condense customer and campaign data from various sources into coherent stories with clear conclusions and actionable insights • Act as the subject matter expert for digital analytics • Measure site usability/effectiveness and monetization of media campaigns • Present actionable insights and recommendations based on data results and best practices • Visualize data in presentation decks and dashboards for holistic views of site user engagement • Build and update dashboards using Power BI or Tableau, integrating Adobe Analytics and other data • Perform deep-dive analysis through case studies to support recommendations and decision-making • Use Agile Delivery methods to track user stories, estimate level of effort, and plan sprints • Analyze web projects, A/B tests, multivariate tests, and ad hoc requests • Support tag management requirements and documentation, including user acceptance testing and validation of web reporting • Partner with multiple vendors to implement analytics requirements and streamline project processes • Manage and prioritize the work queue while balancing stakeholder expectations • Participate in analytics delivery reprioritization discussions with stakeholders

🎯 Requirements

• Bachelor’s Degree required • Minimum 3–5 years of web metrics and/or analytics experience • Strong Adobe Analytics, in particular with Analysis Workspace, and Adobe Target experience • Experience with data visualization tools such as Tableau or Power BI • Highly proficient in Excel with building complex dashboards • Highly proficient in PowerPoint with designing analytics-based presentations and visualizations • Hands-on experience analyzing, structuring, and interpreting large volumes of raw data into effective visual stories for business owners • Ability to multi-task and quickly adapt to changing and conflicting priorities while working independently • Motivation to learn and evaluate new analytics technologies and stay current with trends and tools • Implementation experience with analytics platforms such as web reporting tools and tag management software • Critical thinking, problem-solving, detail orientation, and organization • Excellent written/verbal communication and client relationship management skills

🏖️ Benefits

• Competitive hourly compensation of $50–$60/hour based on experience with clear expectations and pay transparency • Non-exempt, billable-time role, providing consistent client exposure and the opportunity for approved overtime when project needs allow • 8 paid company holidays plus 1 floating holiday • Paid Time Off (PTO): 5 days annually, designed to complement company holidays and client schedules • 401(k) retirement plan with company match, supporting long-term financial wellness • Medical, dental, and vision insurance • Health Savings Account (HSA) • Short- and long-term disability coverage • Employee Assistance Program (EAP) • Basic life and AD&D insurance • Health Care and Dependent Care FSAs • Commuter benefits • Voluntary accident and critical illness coverage • Voluntary long-term care • Additional life and AD&D insurance • Continuous learning, growth, and training • Focus on employee satisfaction and work/life balance