Marketing Analyst

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🔥 0 minutes ago

🏄 California, Iowa, +2 more states – Remote

🏄 California – Remote 🌾 Iowa – Remote ❄️ Minnesota – Remote ☕ Washington – Remote

💵 $73.9k - $98.5k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

📊 Marketing Analyst

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First American

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1889

🏠 Real Estate

💸 Finance

🏢 Enterprise

Real Estate • Finance • Enterprise

First American is a historical company that has been operating since 1889, evolving into a $9 billion organization with over 20,000 employees and more than 700 offices worldwide. The company provides a range of products and services that assist homebuyers, sellers, businesses, and investors in the real estate market. With a strong focus on employee engagement and culture, First American emphasizes innovation, technology, and community involvement, driving transformation within the real estate industry.

📋 Description

• Conduct detailed analyses to support product strategy, pricing decisions, and retention initiatives • Analyze customer behavior, product performance, and market trends to identify growth and retention opportunities • Develop pricing analyses, segmentation models, and performance reporting to improve profitability and competitiveness • Partner with marketing, product, finance, and leadership teams to evaluate offers, campaigns, and retention strategies • Build and maintain dashboards, reports, and analytical models using Python, SQL, and BI tools • Perform deep-dive analyses on churn, customer lifetime value, conversion, pricing elasticity, and campaign ROI • Design and measure tests for pricing changes, promotional strategies, and retention programs • Synthesize complex data into clear business recommendations and executive-ready presentations • Support forecasting, scenario modeling, and ongoing performance monitoring across key products and customer segments • Ensure data quality, consistency, and accuracy across analyses and reporting

🎯 Requirements

• Bachelor’s degree in Marketing, Economics, Finance, Statistics, Data Analytics, Business, or a related field • 3–5 years of experience in analytics, pricing, marketing strategy, revenue management, or a related role • Strong hands-on experience with Python and/or SQL for detailed data analysis • Experience analyzing large datasets and building models to support business decision-making • Strong understanding of pricing strategy, customer analytics, and retention metrics • Ability to communicate insights clearly to technical and non-technical audiences • Advanced Excel skills • Experience with BI and visualization tools such as Tableau, Power BI, or similar preferred • Strong problem-solving skills, attention to detail, and ability to manage multiple priorities • Experience in financial services, insurance, banking, lending, fintech, or other regulated industries is nice to have • Familiarity with customer lifecycle analysis, churn modeling, A/B testing, and segmentation is nice to have • Experience supporting product strategy or go-to-market decisions through quantitative analysis is nice to have • Working knowledge of statistical methods, forecasting, or predictive modeling is nice to have

🏖️ Benefits

• Medical insurance • Dental insurance • Vision insurance • 401k • PTO/paid sick leave • Employee stock purchase plan • Inclusive workplace culture • Equal opportunity employment