Senior Director, Strategic Marketing

🔥 0 minutes ago

🏄 California, Colorado, +2 more states – Remote

🏄 California – Remote ⛰️ Colorado – Remote 🌾 Iowa – Remote 🍂 Massachusetts – Remote

💵 $230k - $300k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

🦅 H1B Visa Sponsor

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Danaher Corporation

WebsiteLinkedInAll Job Openings

10,000+ employees

🏥 Healthcare

💼 Consulting

📦 Logistics

Healthcare • Consulting • Logistics

Danaher Corporation is a leading global life sciences and diagnostics innovator that develops and supplies instruments, technologies, software, and services to accelerate scientific research, biotechnology development, and clinical diagnostics. The company operates through businesses focused on biotechnology tools, diagnostics platforms, and life sciences products, leveraging the Danaher Business System and an acquisition-driven strategy to scale technologies and support customers across academia, pharmaceutical and biotech companies, and clinical laboratories.

📋 Description

• Lead the global Strategic Marketing organization across IDT, including segment and category management, product marketing, market intelligence, and customer insight • Build organizational capability and develop leaders • Define enterprise segment and category strategies by assessing market attractiveness, growth potential, competitive position, customer needs, right-to-win, and investment priorities across the combined portfolio • Own customer segmentation, priority-customer definitions, buyer personas, customer journeys, and targeting strategies • Serve as the enterprise voice of the customer in portfolio and commercial decisions • Partner with Product Management to translate portfolio strategies, roadmaps, product-line priorities, and market requirements into differentiated value propositions, positioning, messaging, launch strategies, and prioritized commercial initiatives • Lead integrated go-to-market planning connecting business strategy, portfolio priorities, regional market needs, sales plays, and marketing programs globally • Build market and competitive intelligence mechanisms • Synthesize customer, market, scientific, competitive, and financial inputs into growth choices, sequencing, ownership, and measures of success • Align and collaborate with Sales, regional commercial leaders, Commercial Excellence, Research and Insights, Digital, Marketing Operations, Regional Marketing, Finance, and other partners around activation plans • Monitor outcomes through revenue growth, market share, pipeline contribution, customer penetration, launch effectiveness, retention, and share of wallet • Report to the CCO

🎯 Requirements

• Bachelor's degree in life sciences, marketing, business, or a related discipline • 15 years of progressive experience in strategic marketing, product marketing, commercial strategy, product management, or related growth functions • 8 years of global leadership experience, including leadership of managers and senior professionals • Demonstrated leadership experience in life sciences, genomics, diagnostics, biotechnology, biopharma services, healthcare, or related science- or technology-driven markets • Demonstrated success developing segment, category, product marketing, and go-to-market strategies that delivered measurable revenue growth or market-share outcomes • Experience integrating market, customer, competitive, portfolio, and financial inputs into commercial investment and prioritization decisions across multiple businesses, portfolios, or geographies • Experience partnering with Product Management, Sales, Commercial Excellence, Finance, Research and Development, and executive leadership in a complex global matrix • Ability to work remotely from home • Preferred: Master of Business Administration, advanced business degree, or advanced scientific degree • Preferred: Experience leading enterprise-scale organizational integration, change management, or strategic capability building across multiple operating businesses • Preferred: Experience using voice-of-customer, market intelligence, segmentation, and commercial performance mechanisms to guide portfolio and go-to-market decisions

🏖️ Benefits

• Bonus/incentive pay eligibility • Paid time off • Medical insurance • Dental insurance • Vision insurance • 401(k) • Flexible, remote working arrangements for eligible roles • Reasonable accommodations for applicants and employees with disabilities