Marketing Manager – Customer Advocacy

🔥 37 minutes ago

🗽 New York – Remote

🗽 New York – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 10%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Darktrace

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2013

🔒 Cybersecurity

🤖 Artificial Intelligence

💰 Post-IPO Secondary - Darktrace on 2020-03

Cybersecurity • Artificial Intelligence

Darktrace is an AI-native cybersecurity company that delivers autonomous detection and response across network, email, cloud, endpoint, OT and identity environments. Its ActiveAI Security Platform uses self-learning machine learning models that learn an organization’s unique normal to spot novel and subtle threats, provide real-time detection, and take targeted autonomous actions to contain attacks. Darktrace serves enterprises and organizations worldwide with cloud-native, AI-driven security products, threat investigations, incident readiness services, and integrations for comprehensive cyber resilience.

📋 Description

• Build and scale Darktrace's customer advocacy program • Own the global strategy for customer stories, references, speakers, peer reviews, customer insights, and advocacy engagement • Lead the evolution of the advocacy technology stack and develop AI-powered and agentic workflows • Develop programs to identify, recruit, nurture, and activate customer champions globally • Build lasting relationships with customer champions and executive stakeholders • Build a global pipeline of customer stories, proof points, testimonials, and success stories aligned with revenue priorities • Partner with Regional Marketing, Demand Generation, Corporate Affairs, Brand, Analyst Relations, and Sales teams • Bring customer voices into campaigns, events, analyst engagements, media opportunities, and sales motions • Own global peer review programs across Gartner Peer Insights and G2 • Support customer participation in analyst evaluations, executive engagements, speaking opportunities, and strategic reference activities • Measure and report advocacy impact across program participation, content creation, reviews, and business influence

🎯 Requirements

• 4+ Years in B2B SaaS Marketing and 2+ years specializing in Customer Advocacy or Customer Marketing • Cyber security preferred • Proven experience building or scaling customer advocacy and customer storytelling programs, including developing customer stories, references, reviews, speakers, or executive advocacy initiatives • Experience leveraging AI tools and agentic workflows to drive productivity, uncover insights, streamline operations, and scale customer engagement programs • Strong cross-functional leadership skills and experience working across Marketing, Sales, and Customer Success organizations • Experience with advocacy platforms, CRM systems, and marketing technologies such as Champion, Salesforce, Gainsight, HubSpot, or similar platforms • Strong communication, stakeholder management, and program management skills • Ability to balance strategic thinking with hands-on execution in a fast-moving environment • Strong relationship management across internal and external network • Travel up to 25%

🏖️ Benefits

• 100% medical, dental and vision insurance, plus dependents • Paid parental leave • Pet insurance Discount • Life insurance • Commuter benefits • 401(k) • Employee Assistance Program