
51 - 200 employees
Founded 1900
đŁ Marketing
đą Media
đ˘ Enterprise
Marketing ⢠Media ⢠Enterprise
dentsu Austria is a part of the Dentsu Group, serving as an integrated growth and transformation partner to leading organizations worldwide. The company focuses on pushing the boundaries of business transformation and sustainable growth, providing world-class services and integrated solutions. Dentsu Austria is committed to innovating and creating experiences that enrich every business, with a strong emphasis on research, analysis, and media trends. By leveraging their global network of innovators, they strive to simplify complexities and drive impactful outcomes for brands, people, and society.
đ 4 days ago
đŚ Maryland â Remote
đľ $136k - $225k / year
â° Full Time
đ Senior
đ Director
đť Ghost score 20%
Where this job comes from
Posted on dentsu Austria's careers page â, not through a job board
First seen by Remote Rocketship 4 days ago

51 - 200 employees
Founded 1900
đŁ Marketing
đą Media
đ˘ Enterprise
Marketing ⢠Media ⢠Enterprise
dentsu Austria is a part of the Dentsu Group, serving as an integrated growth and transformation partner to leading organizations worldwide. The company focuses on pushing the boundaries of business transformation and sustainable growth, providing world-class services and integrated solutions. Dentsu Austria is committed to innovating and creating experiences that enrich every business, with a strong emphasis on research, analysis, and media trends. By leveraging their global network of innovators, they strive to simplify complexities and drive impactful outcomes for brands, people, and society.
⢠Set the strategic direction, overall vision, and outcomes for the analytics consulting team ⢠Lead cross-functional projects focused on customer marketing data strategy, business enablement, strategic planning, and analytics application ⢠Lead strategic planning, initiative prioritization, long-term roadmaps, and use cases ⢠Act as a day-to-day thought partner for clients on data utilization, analytics advancement, measurement effectiveness, and strategic planning ⢠Recommend insights-to-action for long-term marketing planning using value-based measurement ⢠Incorporate CX technology infrastructure, technical feasibility, and maturity into planning and prioritization ⢠Identify cross-solutioning opportunities within client ecosystems ⢠Teach, coach, and train direct and indirect reports and client teams ⢠Collaborate with client and cross-agency subject matter experts to develop client- and customer-centric solutions ⢠Create executive-level presentations and analyses of analytic, data, and identity solutions ⢠Lead development and execution of multi-phased, multi-year measurement, technology, analytic, and data roadmaps ⢠Translate data and results into clear narratives for technical and non-technical audiences ⢠Provide thought leadership through articles, blogs, events, and other marketing channels ⢠Assess market trends and external insights for client growth opportunities ⢠Develop understanding of solutions across dentsu and Merkle ⢠Engage clients to develop strategic business growth and optimization recommendations ⢠Develop activation use cases and align measurement plans with client marketing partners ⢠Own client KPI and measurement frameworks tied to business objectives and long-term outcomes ⢠Collaborate across Merkle and client teams to advance data, analytics, and technology utilization ⢠Lead matrixed teams through influence, collaboration, and coaching
⢠15+ years in analytics, business consulting, data strategy and/or strategic planning functions ⢠8+ years of cross-team leadership over multiple business and strategic disciplines ⢠Mix of agency and corporate experience ⢠History of translating business needs to strategic goals to guide tactical execution of marketing efforts ⢠Experience guiding and planning work products from technical and strategic teams ⢠Experience applying CX technologies, such as cloud data warehouses, CDPs, cross-channel messaging platforms, and content management systems, to drive strategic CXM ⢠Experience translating ML/AI models and analytic projects into tactical and executional business action ⢠Corporate retail, retail media, or shopper marketing experience is a plus ⢠Executive-level written and oral communication ⢠Expert at PowerPoint ⢠Ability to build interactive roadmaps and program plans ⢠Ability to leverage data and insights for storytelling and solution application ⢠Ability to translate ambiguous requests into tangible and tactical solutions ⢠Ability to explain complex analytic, technical, and data solutions to non-technical partners ⢠Ability to manage client and agency teams ⢠Ability to identify and apply technology enablers to drive CXM use cases ⢠Ability to develop actionable use cases for business growth ⢠High level of business acumen and understanding of analytic tools, solutions, and technologies
⢠Medical, vision, and dental insurance ⢠Life insurance ⢠Short-term and long-term disability insurance ⢠401k ⢠Flexible paid time off ⢠At least 15 paid holidays per year ⢠Paid sick and safe leave ⢠Paid parental leave ⢠Reasonable accommodation support for individuals with disabilities and disabled veterans
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