
51 - 200 employees
Founded 2017
🏥 Healthcare
📣 Marketing
🍽️ Food & Beverage
Healthcare • Marketing • Food & Beverage
OLIPOP PBC is a company that offers a variety of beverages inspired by classic soda flavors. These beverages are designed as a healthier alternative to traditional sodas, featuring prebiotic soluble fibers and reduced calorie content, making them a functional and digestive-friendly option. Their product range includes flavors like Vintage Cola, Root Beer, Cream Soda, and Cherry Cola, among others. OLIPOP promotes its drinks as guilt-free indulgences that provide both nostalgic enjoyment and health benefits, catering to consumers interested in wellness and digestive health. The company also engages in direct-to-consumer sales and offers subscription services for ongoing savings.
🔥 3 hours ago
🇺🇸 United States – Remote
💵 $92k - $115k / year
⏰ Full Time
🟢 Junior
🟡 Mid-level
💃 Brand Manager
🚫👨🎓 No degree required
👻 Ghost score 0%
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51 - 200 employees
Founded 2017
🏥 Healthcare
📣 Marketing
🍽️ Food & Beverage
Healthcare • Marketing • Food & Beverage
OLIPOP PBC is a company that offers a variety of beverages inspired by classic soda flavors. These beverages are designed as a healthier alternative to traditional sodas, featuring prebiotic soluble fibers and reduced calorie content, making them a functional and digestive-friendly option. Their product range includes flavors like Vintage Cola, Root Beer, Cream Soda, and Cherry Cola, among others. OLIPOP promotes its drinks as guilt-free indulgences that provide both nostalgic enjoyment and health benefits, catering to consumers interested in wellness and digestive health. The company also engages in direct-to-consumer sales and offers subscription services for ongoing savings.
• Contribute to marketing strategies and annual plans aligned with company objectives, market trends and consumer needs • Independently own execution of assigned marketing plan components • Monitor brand and business performance and synthesize data-driven recommendations • Lead day-to-day execution of integrated campaigns across broadcast, digital, social and influencer channels • Manage brand marketing workstreams for new products, partnerships, flavors and formats • Partner on qualitative and quantitative consumer research and competitive analysis • Track campaign performance and share post-campaign learnings to improve ROI • Manage assigned project budgets and optimize spend • Collaborate with PR, media, partnerships, social, influencer, loyalty marketing and design teams • Suggest project priorities and timelines, proactively flagging risks and blockers • Share best practices and process improvements with less-experienced colleagues • Report to the Director, Brand Marketing
• 5+ years of brand management experience, preferably within CPG • Track record of independently executing campaigns and marketing strategies with excellence • Strong analytical and problem-solving skills • Data-driven approach to developing recommendations and making decisions • Full proficiency in marketing principles, brand management, digital marketing and market analysis • Strong communication and interpersonal skills • Experience leading small projects end-to-end and managing workstreams within cross-functional initiatives • Ability to thrive in a fast-paced, dynamic environment, work independently with minimal guidance, manage multiple priorities and take ownership of deliverables • Proficiency with relevant marketing tools and data sources, such as POS, panel data, CRM and analytics platforms
• Bonus • Fully remote work • IRL offsites • Cross-functional collaboration and feedback-rich environment • Reasonable accommodations during the application process and employment
Apply Now🕒 September 17
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