Senior Account Based Marketing Manager

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $126.5k - $192.5k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 0%

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Dropbox

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2007

💼 Consulting

🏭 Manufacturing

📦 Logistics

Consulting • Manufacturing • Logistics

Dropbox is a cloud-based service that provides tools for storing, sharing, and accessing files across devices. It offers features such as document sharing, video review, automatic backups, and AI-driven scheduling. Dropbox also provides solutions for different sectors like teams, sales, marketing, and education, and industries including construction, media, technology, and manufacturing. With a focus on security, Dropbox ensures files are encrypted and protected against tampering. It offers integrations with various productivity tools and is trusted by major companies for efficient file management and collaboration.

📋 Description

• Develop and execute integrated 1:1, 1:few, and 1:many ABM programs that engage priority accounts, reach key buying-group members, generate qualified meetings, and create or accelerate pipeline. • Design high-impact campaigns and bespoke experiences using personalized content, digital advertising, direct mail, events, executive engagement, custom landing pages, and coordinated Sales outreach. • Translate account fit, product usage, intent, engagement, industry context, and buyer insights into tailored messaging, offers, content, and experiences. • Partner with Sales to identify priority accounts and stakeholders, establish shared investment criteria, understand account-specific challenges, and align teams around high-value opportunities. • Develop coordinated plays to open opportunities, expand customer relationships, advance active deals, and resolve misalignment as priorities or signals change. • Develop campaign hypotheses, test channels and creative approaches, review account engagement and pipeline results, and continuously improve targeting, messaging, personalization, and program investment. • Apply approved AI tools to account research, campaign development, personalization, analysis, and decision-making; validate outputs, mitigate risks, and experiment responsibly. • Turn successful campaigns and experiments into repeatable frameworks, templates, measurement approaches, and playbooks adopted by Sales and Marketing teams. • Recommend improvements to Dropbox’s ABM priorities, operating approach, and cross-functional ways of working.

🎯 Requirements

• Results driven professional with 6+ years of overall experience. • 4+ years of B2B marketing experience, including at least 2 years directly executing ABM programs for enterprise or high-value accounts. • Experience independently owning ABM programs in a complex B2B environment involving multiple buying-group members, cross-functional Sales coordination, multiple channels, and measurable pipeline outcomes. • Demonstrated experience launching coordinated campaigns across digital advertising, email, landing pages, content, direct mail, events, executive programs, and Sales outreach. • Excellent writing and editing skills, with experience developing high-converting landing pages, emails, ads, campaign messaging, or Sales-facing assets tailored to specific accounts and buyer audiences. • Excellent analytical ability, including experience interpreting account, campaign, intent, engagement, and pipeline data to uncover findings, identify opportunities, prioritize action, and recommend program changes. • Experience partnering directly with Sales to select accounts, map buying groups, coordinate outreach, and execute programs tied to qualified meetings, pipeline creation, opportunity progression, or account expansion. • Demonstrated experience forming campaign hypotheses, running structured tests, and applying learnings to improve targeting, messaging, personalization, channel mix, and campaign results. • Experience using generative AI to improve marketing workflows while rigorously validating outputs, identifying risks or limitations, protecting sensitive data, and maintaining accountability for final quality. • Preferred: background supporting complex GTM motions for AI, collaboration, or productivity products; signal-based targeting; AI-enabled marketing; high-velocity execution; PLG-to-SLG motions.